Market Insights Consumer Food Bread & Cereal Products

Other Cereal Products - Indonesia

Indonesia

Revenue in the Other Cereal Products market amounts to €2.36bn in 2024. The market is expected to grow annually by 4.63% (CAGR 2024-2029).
In global comparison, most revenue is generated in Egypt (€14,030m in 2024).
In relation to total population figures, per person revenues of €8.43 are generated in 2024.
In the Other Cereal Products market, volume is expected to amount to 1.23bn kg by 2029. The Other Cereal Products market is expected to show a volume growth of 1.3% in 2025.
The average volume per person in the Other Cereal Products market is expected to amount to 4.1kg in 2024.

Key regions: Canada, Spain, South Korea, United States, Japan

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Analyst Opinion

The Other Cereal Products Market in Indonesia has seen slow growth due to factors such as low consumer awareness and limited availability of online services. The market's negligible growth rate is impacted by the lack of digital technologies and low health consciousness among consumers.

Customer preferences: With the rise of health consciousness in Indonesia, there has been a growing demand for healthier cereal options such as whole grain, multigrain, and gluten-free varieties. This trend is further fueled by the increasing prevalence of chronic diseases and the need for dietary restrictions among certain demographics. As a result, there has been a surge in the availability and popularity of alternative cereal products made from non-traditional grains, such as quinoa, amaranth, and millet.

Trends in the market: In Indonesia, there is a growing trend towards healthier and more diverse options in the Other Cereal Products Market of the Bread & Cereal Products Market within The Food market. This includes an increase in demand for gluten-free, organic, and non-GMO products, as well as a shift towards ancient grains like quinoa and millet. This trend is being driven by a growing health-conscious middle class, as well as government initiatives promoting healthier diets. It is expected to continue in the coming years, presenting opportunities for industry stakeholders to tap into this emerging market segment.

Local special circumstances: In Indonesia, the Other Cereal Products market is heavily influenced by the country's diverse cultural preferences and geographical limitations. For instance, the consumption of rice-based cereal products is more prevalent in rural areas, while urban areas have a higher demand for wheat-based products. Additionally, the government's regulations on import and distribution of certain cereal products also play a significant role in shaping the market. These factors create a unique market dynamic that differs from other countries, and companies must adapt their strategies accordingly to succeed in this market.

Underlying macroeconomic factors: The Other Cereal Products Market within the Bread & Cereal Products Market in Indonesia is heavily influenced by macroeconomic factors such as consumer spending, government policies, and global economic trends. As the country's economy continues to grow, there is an increase in disposable income and consumer spending, leading to a rise in demand for convenience foods like other cereal products. Additionally, the government's policies promoting food security and investment in agriculture are expected to positively impact the market. Furthermore, global economic trends such as rising urbanization, changing consumer preferences, and increasing health consciousness are also driving the demand for other cereal products in Indonesia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.