Market Insights Consumer Food Dairy Products & Eggs

Milk - Indonesia

Indonesia

Revenue in the Milk market amounts to €10.79bn in 2024. The market is expected to grow annually by 6.02% (CAGR 2024-2029).
In global comparison, most revenue is generated in India (€66bn in 2024).
In relation to total population figures, per person revenues of €38.56 are generated in 2024.
In the Milk market, volume is expected to amount to 7.18bn kg by 2029. The Milk market is expected to show a volume growth of 1.9% in 2025.
The average volume per person in the Milk market is expected to amount to 23.2kg in 2024.

Key regions: Russia, India, Canada, Japan, South Korea

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Analyst Opinion

The Milk Market in Indonesia is experiencing minimal growth, influenced by factors such as consumer preference for traditional dairy products and limited access to digital technologies. Increasing health awareness may drive future growth.

Customer preferences: In Indonesia, the Milk Market of the Dairy Products & Eggs Market within The Food market has seen a rise in demand for lactose-free and plant-based milk alternatives. This is driven by a growing health-conscious population and the increasing awareness of lactose intolerance. Additionally, there is a trend towards premium and organic milk products, reflecting a shift towards more sustainable and ethical consumption.

Trends in the market: In Indonesia, the Milk Market of the Dairy Products & Eggs Market within The Food market is experiencing a surge in demand for organic and plant-based milk alternatives. This trend is driven by increasing health consciousness and concerns about sustainability and animal welfare. The trajectory of this trend is expected to continue as consumers become more aware and educated about the benefits of plant-based milk. This has significant implications for industry stakeholders, who must adapt to changing consumer preferences and invest in innovative products to stay competitive. Additionally, the rise of e-commerce and online grocery platforms has made it easier for consumers to access these products, further fueling the growth of the Milk Market in Indonesia.

Local special circumstances: In Indonesia, the Milk Market of the Dairy Products & Eggs Market within The Food market is heavily influenced by the country's vast agricultural sector and traditional consumption patterns. The majority of milk production comes from small-scale, family-owned farms, resulting in a fragmented market with limited economies of scale. Additionally, cultural preferences for fresh, unpasteurized milk and strict halal regulations create challenges for manufacturers and suppliers. These factors contribute to a unique market dynamic that differs from other countries in the region, such as Thailand and Malaysia, where larger, industrialized dairy farms dominate the market.

Underlying macroeconomic factors: The Milk Market of the Dairy Products & Eggs Market within The Food market in Indonesia is influenced by macroeconomic factors such as population growth, household income, and changing consumer preferences. Indonesia's growing population and increasing urbanization have led to a rise in demand for dairy products, including milk. Additionally, the country's economic growth and improving income levels have made dairy products more affordable for consumers. However, the market is also impacted by factors such as fluctuating raw milk prices and government policies on dairy imports and exports. The overall economic stability of Indonesia also plays a crucial role in determining market performance.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.