Market Insights Consumer Food Bread & Cereal Products

Pasta - Germany

Germany

Revenue in the Pasta market amounts to €1.92bn in 2024. The market is expected to grow annually by 3.22% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€25,960m in 2024).
In relation to total population figures, per person revenues of €23.10 are generated in 2024.
In the Pasta market, volume is expected to amount to 0.79bn kg by 2029. The Pasta market is expected to show a volume growth of 0.6% in 2025.
The average volume per person in the Pasta market is expected to amount to 9.1kg in 2024.

Key regions: India, South Korea, United Kingdom, United States, Spain

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Analyst Opinion

The Pasta Market in Germany is experiencing negligible growth, affected by factors such as changing consumer preferences and increasing competition from alternative products in the Bread & Cereal Products Market. Despite this, The Food market in Germany continues to see steady growth.

Customer preferences: As consumer demand for healthier food options continues to rise, there has been a noticeable increase in the consumption of organic and gluten-free pasta products in Germany. This shift in preference is driven by a growing awareness of the health benefits of these products and a desire for more sustainable and environmentally friendly food choices. Additionally, with a significant portion of the German population following vegetarian or vegan diets, there has been a surge in demand for plant-based pasta options, further driving the growth of this market segment.

Trends in the market: In Germany, the Pasta Market within the Bread & Cereal Products Market is experiencing a surge in demand for healthier and more sustainable options. This trend is driven by increasing consumer awareness of the health benefits of whole grain and plant-based pasta, as well as the environmental impacts of traditional wheat-based pasta. As a result, companies are investing in R&D to develop innovative and nutritious pasta alternatives. This trend is expected to continue, with potential implications for industry stakeholders such as farmers, manufacturers, and retailers.

Local special circumstances: In Germany, the Pasta Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's strong preference for fresh, high-quality ingredients. This is reflected in the market's focus on locally sourced, organic pasta options. Additionally, Germany's strict food regulations and labeling requirements contribute to the market's emphasis on transparency and trust in product ingredients. Furthermore, the country's rich culinary history and diverse regional cuisines have resulted in a wide variety of pasta dishes and flavors, catering to the unique tastes of different regions. These local factors play a significant role in shaping the dynamics of the Pasta Market in Germany.

Underlying macroeconomic factors: The Pasta Market of the Bread & Cereal Products Market within The Food market is significantly impacted by macroeconomic factors such as consumer preferences, changing dietary habits, and international trade policies. Countries with a high demand for pasta and a strong focus on healthy eating are experiencing higher market growth compared to regions where pasta is not a staple food or is perceived as unhealthy. Additionally, trade agreements and tariffs on imported pasta can greatly influence market dynamics, as well as fluctuations in global commodity prices of wheat and other grains used in pasta production.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.