Market Insights Consumer Food Oils & Fats

Edible Oils - Germany

Germany

Revenue in the Edible Oils market amounts to €1.44bn in 2024. The market is expected to grow annually by 3.74% (CAGR 2024-2029).
In global comparison, most revenue is generated in India (€32,220m in 2024).
In relation to total population figures, per person revenues of €17.31 are generated in 2024.
In the Edible Oils market, volume is expected to amount to 254.80m kg by 2029. The Edible Oils market is expected to show a volume growth of 2.4% in 2025.
The average volume per person in the Edible Oils market is expected to amount to 2.88kg in 2024.

Key regions: South Korea, United Kingdom, United States, Philippines, China

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Analyst Opinion

The Edible Oils Market in Germany is experiencing negligible growth, influenced by factors such as market saturation, shifts in consumer preferences towards healthier alternatives, and increased competition from plant-based oils and sustainable sourcing practices.

Customer preferences: Consumers in Germany are increasingly prioritizing health and sustainability in their dietary choices, driving a notable shift towards organic and plant-based edible oils. This trend is influenced by a growing awareness of the environmental impact of food production and a desire for healthier cooking alternatives. Additionally, younger demographics are embracing diverse culinary experiences, leading to a rise in the popularity of oils like avocado and coconut. As lifestyle factors evolve, such as increased interest in veganism and wellness, the demand for ethically sourced and functional oils is expected to continue its upward trajectory.

Trends in the market: In Germany, the Edible Oils Market is experiencing a significant shift towards health-conscious and sustainable choices, with consumers increasingly opting for organic and plant-based oils. This trend is fueled by heightened awareness of the environmental impact of food production and a preference for healthier cooking options. Young consumers are particularly driving the popularity of niche oils like avocado and coconut, reflecting a broader culinary exploration. As veganism and wellness trends gain momentum, industry stakeholders must adapt by sourcing ethically produced oils and innovating product offerings to meet the evolving demands of health-oriented consumers.

Local special circumstances: In Germany, the Edible Oils Market is shaped by a strong emphasis on sustainability and health, driven by the country's rich agricultural landscape and commitment to environmental regulations. The availability of high-quality local ingredients, such as sunflower and rapeseed oils, supports consumer preference for domestic products. Culturally, there is a growing appreciation for organic and artisanal foods, which enhances the demand for niche oils like hemp and pumpkin seed. Moreover, stringent EU food safety standards ensure that product quality remains high, further influencing market dynamics toward premium, ethically sourced options.

Underlying macroeconomic factors: The Edible Oils Market in Germany is significantly impacted by macroeconomic factors including global commodity prices, trade agreements, and consumer purchasing power. Fluctuations in the prices of raw materials, such as sunflower and rapeseed, due to global supply chain disruptions can lead to price volatility in the local market. Additionally, Germany's strong economy and high disposable income empower consumers to prioritize quality and sustainability, driving demand for premium oils. Government fiscal policies supporting agriculture and environmental initiatives further bolster this market, while increased awareness of health benefits associated with certain oils shapes consumer preferences towards healthier options.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.