Market Insights Consumer Food Vegetables

Processed & Frozen Vegetables - Saudi Arabia

Saudi Arabia

Revenue in the Processed & Frozen Vegetables market amounts to €1.30bn in 2024. The market is expected to grow annually by 3.04% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€53,350m in 2024).
In relation to total population figures, per person revenues of €34.66 are generated in 2024.
In the Processed & Frozen Vegetables market, volume is expected to amount to 0.51bn kg by 2029. The Processed & Frozen Vegetables market is expected to show a volume growth of 1.6% in 2025.
The average volume per person in the Processed & Frozen Vegetables market is expected to amount to 12.9kg in 2024.

Key regions: China, Canada, Russia, India, Japan

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Analyst Opinion

In the Processed & Frozen Vegetables Market of the Vegetables Market within The Food market in Saudi Arabia, the growth rate is negligible due to various factors such as limited consumer awareness, lack of infrastructure, and low demand for convenience. Despite this, the market is seeing some growth due to the increasing trend of healthy eating and the availability of frozen vegetables in supermarkets. However, the growth is slow compared to other markets in the food industry.

Customer preferences: The growing health consciousness among consumers in Saudi Arabia is driving the demand for healthier food options, leading to a rise in the consumption of processed and frozen vegetables. With a busy lifestyle and a focus on convenience, consumers are increasingly opting for these products, which offer a convenient and time-saving solution for meal preparation. Additionally, the trend towards healthier and more sustainable eating habits is also influencing the demand for processed and frozen vegetables as they are perceived as a healthier alternative to traditional frozen meals.

Trends in the market: In Saudi Arabia, the Processed & Frozen Vegetables Market within The Food market is experiencing a surge in demand due to an increasing focus on convenience and healthy eating. This trend is expected to continue, with consumers seeking out more sustainable and nutritious options. Industry stakeholders are responding by investing in innovative processing and freezing technologies to meet this demand. This shift towards healthier options is also creating opportunities for local farmers to diversify their crops and participate in the market. However, challenges such as supply chain disruptions and rising production costs may pose challenges for industry players. Overall, the trajectory of this trend is towards a more sustainable and health-conscious market, with potential implications for both consumers and industry stakeholders.

Local special circumstances: In Saudi Arabia, the Processed & Frozen Vegetables Market of the Vegetables Market within The Food market is heavily influenced by the country's arid climate and limited agricultural land. This has led to a high demand for imported frozen vegetables, as well as a focus on locally grown produce through government initiatives. Additionally, cultural preferences for fresh and healthy food options have also shaped the market, resulting in a growing demand for organic and locally sourced frozen vegetables. The strict regulatory environment for food imports also plays a significant role in market dynamics, with strict standards and labeling requirements impacting consumer choices.

Underlying macroeconomic factors: The Processed & Frozen Vegetables Market within The Food market in Saudi Arabia is also impacted by macroeconomic factors such as global economic trends, national economic health, and fiscal policies. The country's strong economic growth and stable fiscal policies have created a favorable business environment for the processed and frozen vegetables market. Additionally, the government's initiatives to diversify the economy and reduce reliance on oil have led to increased investment in the food industry, further driving market growth. Furthermore, the growing health consciousness among consumers and the increasing trend of convenience foods have also positively influenced the demand for processed and frozen vegetables in Saudi Arabia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.