Ready-to-Eat Meals - Saudi Arabia

  • Saudi Arabia
  • Revenue in the Ready-to-Eat Meals market amounts to €2.93bn in 2024. The market is expected to grow annually by 3.20% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (€137bn in 2024).
  • In relation to total population figures, per person revenues of €78.24 are generated in 2024.
  • In the Ready-to-Eat Meals market, volume is expected to amount to 0.52bn kg by 2029. The Ready-to-Eat Meals market is expected to show a volume growth of 1.9% in 2025.
  • The average volume per person in the Ready-to-Eat Meals market is expected to amount to 13.1kg in 2024.

Key regions: Russia, United States, United Kingdom, Canada, India

 
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Analyst Opinion

The Ready-to-Eat Meals market in Saudi Arabia has been experiencing negligible growth due to factors such as changing consumer preferences, increasing health consciousness, and the convenience of pre-packaged meals. However, this slow growth rate is impacted by the high cost and limited availability of healthy options.

Customer preferences:
As the demand for convenience and on-the-go options continues to rise, the Ready-to-Eat Meals Market is seeing a shift towards healthier and more nutritious options. This is driven by a growing health-conscious mindset among consumers, as well as a desire for more diverse and globally-inspired flavors. Additionally, the growing influence of Western culture and the increasing number of expats in Saudi Arabia are contributing to the demand for international cuisines in the Ready-to-Eat Meals Market.

Trends in the market:
In Saudi Arabia, the Ready-to-Eat Meals Market of the Convenience Food Market within The Food market has seen a surge in demand due to changing lifestyles and increasing urbanization. This has led to a rise in the availability and variety of ready-to-eat meals, catering to the busy and on-the-go lifestyles of consumers. Additionally, there is a growing trend of incorporating healthier and more nutritious options into ready-to-eat meals, in line with the increasing health consciousness among consumers. This trend is expected to continue in the coming years, with a potential for further innovation and development in the market. Industry stakeholders can capitalize on this trend by offering a diverse range of options and collaborating with health and wellness brands to meet the evolving demands of consumers.

Local special circumstances:
In Saudi Arabia, the Ready-to-Eat Meals Market of the Convenience Food Market within The Food market is heavily influenced by the high demand for convenient and affordable food options among the growing urban population. This is due to the busy lifestyles and the increasing number of women joining the workforce. Additionally, the country's strict halal regulations play a significant role in shaping the market, with a strong preference for halal-certified ready-to-eat meals. The hot climate also drives the popularity of shelf-stable, ready-to-eat meals that do not require refrigeration.

Underlying macroeconomic factors:
The Ready-to-Eat Meals Market of the Convenience Food Market within The Food market in Saudi Arabia is influenced by various macroeconomic factors. Global economic trends, such as increasing consumer demand for convenience and on-the-go food options, have led to the growth of this market. The national economic health of Saudi Arabia, with its stable GDP growth and high disposable income levels, has also contributed to the market’s growth. Additionally, favorable fiscal policies, such as tax exemptions for food businesses and government support for food innovation, have further boosted the market. Other financial indicators, such as rising urbanization and the increasing number of working women, have also played a role in the growth of the Ready-to-Eat Meals Market in Saudi Arabia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Visión general

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  • Global Comparison
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  • Methodology
  • Key Market Indicators
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