Prepared Baby Food - Saudi Arabia

  • Saudi Arabia
  • Revenue in the Prepared Baby Food market amounts to €22.85m in 2024. The market is expected to grow annually by 4.27% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in Russia (€2,596m in 2024).
  • In relation to total population figures, per person revenues of €0.61 are generated in 2024.
  • In the Prepared Baby Food market, volume is expected to amount to 3.55m kg by 2029. The Prepared Baby Food market is expected to show a volume growth of 3.2% in 2025.
  • The average volume per person in the Prepared Baby Food market is expected to amount to 0.1kg in 2024.

Key regions: United States, United Kingdom, South Korea, India, Russia

 
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Analyst Opinion

The Prepared Baby Food Market in Saudi Arabia is experiencing minimal growth due to factors such as limited product offerings and concerns about the nutritional value of prepared foods compared to homemade options. Despite the convenience, parents are increasingly opting for homemade baby food to ensure their child's health and wellness.

Customer preferences:
Consumers in Saudi Arabia are increasingly turning to prepared baby food as a convenient and time-saving option for feeding their infants. This trend is particularly prevalent among working parents who have limited time for meal preparation. Additionally, there is a growing preference for organic and natural baby food products, as health and wellness concerns gain importance in the country. This shift towards healthier and more convenient options is also influenced by the increasing number of working women and the rise of nuclear families in Saudi Arabia.

Trends in the market:
In Saudi Arabia, the Prepared Baby Food Market of the Baby Food Market within The Food market is experiencing a growing demand for organic and natural baby food products. This trend is driven by an increasing awareness among parents about the importance of providing their infants with healthy and wholesome food options. In addition, there is a growing preference for convenience and time-saving solutions, leading to a rise in the popularity of ready-to-eat and on-the-go baby food products. These trends are expected to continue, presenting opportunities for industry stakeholders to tap into this market segment and cater to the evolving needs of parents.

Local special circumstances:
In Saudi Arabia, the Prepared Baby Food Market of the Baby Food Market within The Food market is influenced by the country's cultural and regulatory factors. Traditional beliefs around breastfeeding and home-cooked meals for infants may limit the demand for prepared baby food. Additionally, the strict regulations on food imports and labeling may pose challenges for foreign brands entering the market. However, the rising number of working mothers and increasing awareness of the convenience of prepared baby food may drive market growth.

Underlying macroeconomic factors:
The Prepared Baby Food Market of the Baby Food Market within The Food market in Saudi Arabia is greatly influenced by macroeconomic factors such as the country's economic health, fiscal policies, and global economic trends. The government's initiatives to improve the country's economic stability through diversification and increased investment in non-oil sectors have positively impacted the market. Moreover, the rising disposable income and changing lifestyles of the population have led to increased demand for convenient and nutritious baby food products, further driving the market growth. Additionally, the government's focus on improving healthcare infrastructure and nutrition standards for infants has created a favorable regulatory environment for the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Visión general

  • Revenue
  • Volume
  • Price
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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