Spices & Culinary Herbs - Italy

  • Italy
  • Revenue in the Salt & Other Spices market amounts to €0.73bn in 2024. The market is expected to grow annually by 2.85% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (€9,767m in 2024).
  • In relation to total population figures, per person revenues of €12.35 are generated in 2024.
  • In the Salt & Other Spices market, volume is expected to amount to 22.17m kg by 2029. The Salt & Other Spices market is expected to show a volume growth of 0.7% in 2025.
  • The average volume per person in the Salt & Other Spices market is expected to amount to 0.4kg in 2024.

Key regions: United Kingdom, Spain, Japan, India, South Korea

 
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Analyst Opinion

The Spices & Culinary Herbs Market within The Food market in Italy is experiencing negligible growth, impacted by factors such as saturated demand and limited innovation. Despite this, the market remains stable due to the high demand for traditional Italian flavors in both domestic and international markets.

Customer preferences:
In Italy, there has been a noticeable increase in demand for organic and locally sourced spices and culinary herbs. This can be attributed to the growing trend of sustainable and healthy lifestyles, as well as a preference for authentic and traditional flavors. Additionally, there has been a rise in the use of spices and herbs in fusion cuisines, reflecting the country's diverse cultural influences. This shift towards premium and niche products is also driven by the increasing purchasing power of younger generations, who prioritize quality and uniqueness in their food choices.

Trends in the market:
In Italy, the Spices & Culinary Herbs Market of the Sauces & Spices Market within The Food market is experiencing a rise in demand for organic and sustainable products. This trend is driven by increasing consumer awareness about the health and environmental benefits of using natural ingredients. Additionally, there is a growing interest in ethnic cuisines, leading to a demand for exotic spices and herbs. Industry stakeholders are responding by expanding their product offerings and sourcing practices to cater to these trends. This trajectory could have significant implications for the industry, including potential partnerships with local farmers and the need for stricter quality control measures to maintain the integrity of organic and sustainable products.

Local special circumstances:
In Italy, the Spices & Culinary Herbs Market of the Sauces & Spices Market within The Food market is heavily influenced by the country's rich culinary tradition and strong emphasis on fresh, locally-sourced ingredients. This has led to a high demand for premium, artisanal spices and herbs, with consumers valuing quality and authenticity. Additionally, strict regulations on food labeling and production have shaped the market, with a focus on transparency and traceability. The popularity of Mediterranean cuisine and growing interest in global flavors have also played a role in the growth of the Spices & Culinary Herbs Market in Italy, with a wide variety of unique herbs and spices being used in traditional and fusion dishes.

Underlying macroeconomic factors:
The Spices & Culinary Herbs Market of the Sauces & Spices Market in Italy is affected by several macroeconomic factors. These include global economic trends, such as the increasing demand for ethnic and exotic flavors, which has led to a rise in the consumption of spices and culinary herbs. Additionally, Italy's strong economic health and favorable fiscal policies have contributed to the growth of the market. Moreover, the country's large food industry, which is one of the largest in Europe, has created a favorable environment for the development of the Spices & Culinary Herbs Market. Furthermore, the growing trend of healthy eating and the increasing awareness of the health benefits of spices and herbs have also positively impacted the market growth in Italy.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

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  • Analyst Opinion
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