Market Insights Consumer Food Bread & Cereal Products

Other Cereal Products - Pakistan

Pakistan

Revenue in the Other Cereal Products market amounts to €2.02bn in 2024. The market is expected to grow annually by 6.98% (CAGR 2024-2029).
In global comparison, most revenue is generated in Egypt (€13,880m in 2024).
In relation to total population figures, per person revenues of €8.26 are generated in 2024.
In the Other Cereal Products market, volume is expected to amount to 1.59bn kg by 2029. The Other Cereal Products market is expected to show a volume growth of 1.9% in 2025.
The average volume per person in the Other Cereal Products market is expected to amount to 6.1kg in 2024.

Key regions: Canada, Spain, South Korea, United States, Japan

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Comparación de regiones

Moneda

Analyst Opinion

The Other Cereal Products market in The Food market of Pakistan has been slowly growing due to factors such as minimal growth rate and changing consumer preferences. Despite the convenience offered by online services, traditional cereal products still dominate the market.

Customer preferences: As consumers become more health-conscious, there is a growing trend towards alternative and gluten-free cereal products in Pakistan. This is driven by a rising awareness of gluten intolerance and a desire for healthier options. Additionally, the increasing adoption of western eating habits and a growing urban population are also contributing to the demand for these products.

Trends in the market: In Pakistan, the Other Cereal Products Market of the Bread & Cereal Products Market within The Food market is experiencing a rise in demand for healthier and gluten-free options. This trend is driven by increasing health consciousness among consumers and the rise of dietary restrictions. As a result, industry players are expanding their product offerings to cater to this demand, with a focus on incorporating local and traditional ingredients. This trend is expected to continue, with potential implications for industry stakeholders such as increased competition and the need for innovation in product development.

Local special circumstances: In Pakistan, the Other Cereal Products Market of the Bread & Cereal Products Market within The Food market is influenced by the country's rich agricultural landscape and strong cultural preference for grain-based products. Additionally, government regulations on food safety and labeling play a significant role in shaping the market. The country's large population and growing middle class contribute to the demand for convenient and affordable cereal products, leading to the popularity of online grocery shopping and home delivery services.

Underlying macroeconomic factors: The Other Cereal Products Market of the Bread & Cereal Products Market within The Food market in Pakistan is influenced by various macroeconomic factors. The country's economic health, including GDP growth, inflation rates, and unemployment rates, impact consumer spending and purchasing power. Additionally, government policies, such as import/export regulations and tax policies, can affect the availability and affordability of cereal products. Furthermore, global economic trends, such as changes in commodity prices and exchange rates, can also impact the market's performance. Finally, investments in infrastructure and technological advancements in the food industry can drive growth in the Other Cereal Products Market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.