Confectionery & Snacks - Portugal

  • Portugal
  • Revenue in the Confectionery & Snacks market amounts to €5.94bn in 2024. The market is expected to grow annually by 2.95% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (€125bn in 2024).
  • In relation to total population figures, per person revenues of €580.80 are generated in 2024.
  • In the Confectionery & Snacks market, volume is expected to amount to 0.81bn kg by 2029. The Confectionery & Snacks market is expected to show a volume growth of 1.1% in 2025.
  • The average volume per person in the Confectionery & Snacks market is expected to amount to 74.1kg in 2024.

Key regions: Philippines, South Korea, Canada, Japan, China

 
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Analyst Opinion

The Confectionery & Snacks Market in Portugal has been experiencing slow growth, influenced by factors such as increasing health consciousness, changing consumer preferences, and the convenience of online shopping. Despite the negligible growth rate, the market is expected to continue expanding due to the introduction of new and innovative products, along with the growing demand for healthier snack options.

Customer preferences:
Consumers in Portugal are increasingly seeking healthier and more sustainable options in the Confectionery & Snacks Market within The Food market. This is driven by a growing awareness of the impact of food choices on personal health and the environment. As a result, there has been a rise in demand for organic and plant-based snacks, as well as snacks with reduced sugar and salt content. Additionally, there is a trend towards locally sourced ingredients and packaging, reflecting a desire for supporting local businesses and reducing carbon footprint.

Trends in the market:
In Portugal, the Confectionery & Snacks Market within The Food market is experiencing a shift towards healthier and more sustainable options. This can be seen through the increasing availability of organic and natural snacks, as well as the rise of plant-based alternatives. Additionally, there is a growing demand for transparent and clean label products, driven by consumer awareness of ingredients and their impact on health. These trends reflect a shift towards more conscious consumer choices and present opportunities for industry stakeholders to innovate and adapt to changing preferences.

Local special circumstances:
In Portugal, the Confectionery & Snacks Market within The Food market is influenced by the country's rich history and vibrant culture. Traditional Portuguese sweets, such as pastéis de nata and queijadas, hold a special place in the hearts of locals and tourists alike. Additionally, the country's strict food regulations ensure that these treats are made with high-quality, locally-sourced ingredients. The unique blend of traditional and modern influences in Portuguese cuisine adds a distinct flavor to the Confectionery & Snacks Market, making it a must-visit for food lovers.

Underlying macroeconomic factors:
The Confectionery & Snacks Market within The Food market in Portugal is heavily influenced by macroeconomic factors such as consumer spending, population demographics, and trade policies. With a steady economic growth rate, Portugal has seen an increase in disposable income, leading to higher consumer spending on confectionery and snack products. Additionally, the country's aging population is creating a higher demand for healthier snack options, driving market growth in the health and wellness segment. Trade policies and international trade agreements also play a significant role in the market, as Portugal is a major exporter of confectionery and snack products. Overall, favorable economic conditions and shifting consumer preferences are driving the growth of the Confectionery & Snacks Market in Portugal.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Visión general

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  • Analyst Opinion
  • Methodology
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