Market Insights Digital eServices Event Tickets

Cinema Tickets - Ireland

Ireland

Revenue in the Cinema Tickets market is projected to reach €20.67m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 0.99%, resulting in a projected market volume of €21.50m by 2028.
In the Cinema Tickets market, the number of users is expected to amount to 595.0k users by 2028.
User penetration will be 11.6% in 2024 and is expected to hit 11.4% by 2028.
The average revenue per user (ARPU) is expected to amount to €35.09.
In global comparison, most revenue will be generated in China (€6,390.00m in 2024).
With a projected rate of 22.8%, the user penetration in the Cinema Tickets market is highest in Norway.

Key regions: Europe, Asia, Japan, China, South Korea

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Analyst Opinion

The Cinema Tickets market in Ireland has been experiencing steady growth in recent years, driven by changing customer preferences and the local special circumstances of the country.

Customer preferences: Customers in Ireland have shown a growing interest in cinema experiences, with a preference for high-quality theaters that offer a wide range of movies and comfortable seating. This trend is in line with global preferences, as people seek out immersive and enjoyable entertainment options. Additionally, there has been a shift towards online ticket booking platforms, allowing customers to conveniently purchase tickets in advance and choose their preferred seats. This has contributed to the growth of the online ticketing segment in the market.

Trends in the market: One of the key trends in the Cinema Tickets market in Ireland is the increasing popularity of premium movie experiences. Customers are willing to pay a premium for luxury theaters that offer enhanced amenities such as reclining seats, gourmet food and beverages, and advanced audiovisual technology. This trend is driven by the desire for a more immersive and comfortable movie-watching experience. As a result, theater chains are investing in upgrading their facilities to cater to this demand. Another trend in the market is the rise of event cinema. This involves broadcasting live events such as concerts, operas, and sporting events in theaters, providing a unique and immersive viewing experience. Event cinema has gained popularity in Ireland, attracting a diverse audience and expanding the potential customer base for cinema tickets. This trend has been fueled by advancements in technology and the availability of high-quality audiovisual equipment in theaters.

Local special circumstances: Ireland has a vibrant film industry, with a growing number of Irish films being produced and gaining international recognition. This has contributed to the overall growth of the Cinema Tickets market in the country, as local audiences show a strong interest in supporting and watching homegrown films. Additionally, the Irish government provides various incentives and tax breaks to attract international film productions to the country, further boosting the local film industry and creating a positive environment for the cinema market.

Underlying macroeconomic factors: The growth of the Cinema Tickets market in Ireland is also influenced by underlying macroeconomic factors. The country's strong economic performance and rising disposable incomes have contributed to increased consumer spending on entertainment and leisure activities, including cinema tickets. Additionally, the growth of the tourism industry in Ireland has attracted international visitors who contribute to the demand for cinema tickets. As a result, the market has seen a steady increase in ticket sales and revenue. In conclusion, the Cinema Tickets market in Ireland is experiencing growth due to changing customer preferences, including a preference for premium movie experiences and online ticket booking. The rise of event cinema and the support for the local film industry are also contributing to the market's development. Furthermore, Ireland's strong economy and the growth of the tourism industry are underlying macroeconomic factors that drive the demand for cinema tickets in the country.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.