Pet Food - Brazil

Brazil

Revenue in the Pet Food market amounts to €6.38bn in 2024. The market is expected to grow annually by 8.01% (CAGR 2024-2029).
In global comparison, most revenue is generated in the United States (€55,400m in 2024).
In relation to total population figures, per person revenues of €29.31 are generated in 2024.
In the Pet Food market, volume is expected to amount to 3.46bn kg by 2029. The Pet Food market is expected to show a volume growth of 4.9% in 2025.
The average volume per person in the Pet Food market is expected to amount to 12.6kg in 2024.

Key regions: Russia, Spain, Philippines, United Kingdom, India

Mercado

Región

Comparación de regiones

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Analyst Opinion

The Pet Food Market in Brazil has seen gradual growth in recent years, influenced by factors like rising pet ownership, changing consumer preferences towards premium and natural products, and the convenience of online shopping. However, the market's growth rate remains minimal due to economic challenges and competition from alternative pet food options.

Customer preferences: With the rising trend towards pet humanization, consumers in Brazil are increasingly seeking premium and natural pet food options for their furry companions. This trend is driven by cultural values that prioritize the well-being of pets and a growing awareness of the importance of nutrition in maintaining their health. As a result, there has been a surge in demand for organic and grain-free pet food, as well as a shift towards purchasing pet food online for convenience and variety. This trend is expected to continue as the pet food market in Brazil evolves to meet the changing preferences of consumers.

Trends in the market: In Brazil, the Pet Food Market is experiencing a rise in premium and organic pet food products, as consumers become more health-conscious and willing to spend on their furry companions. This trend is expected to continue, driven by the growing pet population and increasing disposable income. Additionally, there is a growing trend towards alternative protein sources, such as insect-based and plant-based pet foods, in line with global sustainability efforts. This trend presents opportunities for industry stakeholders to differentiate their products and cater to the changing preferences of pet owners.

Local special circumstances: In Brazil, the Pet Food market is influenced by the country's vast landmass and diverse climate, which allows for a variety of agricultural production and access to fresh, local ingredients. Additionally, cultural factors such as the strong human-animal bond and the increasing adoption of pets as companions have led to a growing demand for premium pet food products. Furthermore, regulatory efforts to ensure food safety and quality have also shaped the market, with strict import requirements and labeling regulations in place.

Underlying macroeconomic factors: The Pet Food Market in Brazil is heavily influenced by macroeconomic factors such as the country's economic health, consumer purchasing power, and government policies. With a growing middle class and increasing disposable income, Brazil's pet food market has seen significant growth in recent years. Additionally, government initiatives to promote animal welfare and increase pet ownership have also contributed to the market's expansion. However, the country's current economic recession and high inflation rates have impacted consumer spending and posed challenges for pet food manufacturers. Furthermore, fluctuations in currency exchange rates and trade policies can also affect the import and export of pet food products in Brazil, thus influencing the market's overall performance.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.