Processed Meat - China

  • China
  • Revenue in the Processed Meat market amounts to €8.62bn in 2024. The market is expected to grow annually by 8.19% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in the United States (€39bn in 2024).
  • In relation to total population figures, per person revenues of €6.01 are generated in 2024.
  • In the Processed Meat market, volume is expected to amount to 925.50m kg by 2029. The Processed Meat market is expected to show a volume growth of 6.8% in 2025.
  • The average volume per person in the Processed Meat market is expected to amount to 0.5kg in 2024.

Key regions: India, China, United Kingdom, Spain, South Korea

 
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Analyst Opinion

The Processed Meat market in China is experiencing minimal growth due to various factors such as changing consumer preferences towards healthier options, stricter government regulations on food safety, and the increasing competition from alternative protein sources. Despite this slow growth, the sub-markets of Ham & Bacon, Sausages, and Cold & Roast Meat Products are still driving the overall market, with consumers seeking convenience and variety in their food choices. However, with the rise of health awareness and stricter regulations, the market may face challenges in the future.

Customer preferences:
As the demand for convenience and quick meal solutions rises in China, there has been a notable increase in the consumption of processed meat products. This can be attributed to the busy lifestyles of urban consumers and the growing popularity of Western-style diets. However, there is also a noticeable trend towards healthier options, with a focus on organic and natural ingredients. This shift is driven by an increasing awareness of the link between diet and health, and a desire for more nutritious and sustainable food choices.

Trends in the market:
In China, the Processed Meat market is experiencing a shift towards healthier and more sustainable options, driven by consumer demand for clean and safe food products. This trend is reflected in the increasing popularity of plant-based meat alternatives and the adoption of sustainable production practices. With the rise of e-commerce and online grocery platforms, there is also a growing trend of purchasing processed meat products online. These developments have significant implications for industry stakeholders, as they need to adapt their products and practices to meet consumer preferences and stay competitive in the market.

Local special circumstances:
In China, the Processed Meat Market within the Meat Market of The Food market is heavily influenced by cultural factors. The country's traditional cuisine heavily relies on meat as a staple, leading to a high demand for processed meat products. Additionally, the Chinese preference for convenience and efficiency has resulted in a growing market for ready-to-eat processed meats. The country's large population and increasing disposable income also contribute to the market's growth, as consumers have more purchasing power to spend on processed meat products. Furthermore, government regulations on imported meat products have also impacted the market, leading to a surge in local production and consumption of processed meats.

Underlying macroeconomic factors:
The Processed Meat Market of the Meat Market within The Food market is heavily influenced by macroeconomic factors in China. The country's rapid economic growth, increasing urbanization, and rising disposable income have led to a significant increase in demand for processed meat products. Additionally, favorable government policies and investments in the food industry have contributed to the growth of the market. However, challenges such as food safety concerns and strict regulatory standards may hinder market growth. Furthermore, the recent outbreak of the African swine fever has also affected the supply and demand of processed meat in China. These macroeconomic factors will continue to shape the growth and performance of the Processed Meat Market in China.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Visión general

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  • Analyst Opinion
  • Methodology
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