Market Insights Consumer Food Bread & Cereal Products

Other Cereal Products - Philippines

Philippines

Revenue in the Other Cereal Products market amounts to €1.66bn in 2024. The market is expected to grow annually by 4.41% (CAGR 2024-2029).
In global comparison, most revenue is generated in Egypt (€14,030m in 2024).
In relation to total population figures, per person revenues of €13.93 are generated in 2024.
In the Other Cereal Products market, volume is expected to amount to 0.62bn kg by 2029. The Other Cereal Products market is expected to show a volume growth of 0.9% in 2025.
The average volume per person in the Other Cereal Products market is expected to amount to 5.0kg in 2024.

Key regions: Canada, Spain, South Korea, United States, Japan

Mercado

Región

Comparación de regiones

Moneda

Analyst Opinion

The Other Cereal Products Market in the Philippines is seeing slow growth due to factors such as low consumer demand and limited availability of diverse products. This is impacting the market's growth rate, which is currently negligible. However, with growing health consciousness and increasing adoption of digital technologies in the food industry, the market is expected to see a rise in demand in the future.

Customer preferences: In the Philippines, there has been a growing demand for gluten-free and organic cereal products as consumers become more health-conscious. This trend is driven by the increasing prevalence of lifestyle diseases and the desire for natural and sustainable food options. Additionally, there is a growing interest in artisanal and locally sourced products, reflecting a preference for supporting small businesses and the desire for unique and authentic food experiences.

Trends in the market: In the Philippines, the Other Cereal Products Market of the Bread & Cereal Products Market within The Food market is experiencing a surge in demand for healthier and more natural options. This trend can be attributed to the growing health consciousness among consumers, who are seeking out products with clean and simple ingredients. This shift towards healthier alternatives is expected to continue, with industry stakeholders focusing on developing innovative products to cater to this demand. Additionally, there is a rising interest in locally sourced and sustainable products, which could have significant implications for the supply chain and sourcing strategies in the future.

Local special circumstances: In the Philippines, the Other Cereal Products market is heavily influenced by the country's diverse cuisine and strong agricultural sector. The popularity of local grains such as malagkit (glutinous rice) and sago (tapioca) have led to a unique demand for cereal products such as rice cakes and sago pearls. Additionally, the government's push for sustainable and organic farming practices has created a niche market for locally-sourced and healthier cereal options. These factors contribute to a dynamic and constantly evolving market for Other Cereal Products in the Philippines.

Underlying macroeconomic factors: The Other Cereal Products Market of the Bread & Cereal Products Market within The Food market is also affected by macroeconomic factors such as consumer spending, government policies, and trade agreements. Countries with a stable and growing economy, coupled with favorable government policies and trade agreements, are likely to experience higher market growth. In contrast, countries with economic instability, restrictive policies, and trade barriers may experience slower growth. Additionally, the rising health consciousness and demand for healthy and convenient food options are driving the demand for other cereal products in the market. This trend is further supported by the growing middle-class population and changing dietary preferences in many countries.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.