Market Insights Consumer Food Bread & Cereal Products

Pasta - Philippines

Philippines

Revenue in the Pasta market amounts to €1.46bn in 2024. The market is expected to grow annually by 4.62% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€25,960m in 2024).
In relation to total population figures, per person revenues of €12.28 are generated in 2024.
In the Pasta market, volume is expected to amount to 0.67bn kg by 2029. The Pasta market is expected to show a volume growth of 1.1% in 2025.
The average volume per person in the Pasta market is expected to amount to 5.3kg in 2024.

Key regions: India, South Korea, United Kingdom, United States, Spain

Mercado

Región

Comparación de regiones

Moneda

Analyst Opinion

The Pasta Market in the Philippines has seen negligible growth due to various factors such as changing consumer preferences and the rising popularity of healthier alternatives. Despite this, the Bread & Cereal Products Market within The Food market continues to thrive.

Customer preferences: In the Philippines, there has been a growing demand for gluten-free and healthier pasta options, driven by the increasing health consciousness among consumers. This trend is also influenced by the rising prevalence of gluten intolerance and other dietary restrictions. In addition, there has been a growing preference for locally-sourced and organic ingredients in pasta products, reflecting the country's strong cultural connection to traditional and natural food. This has led to a surge in the availability of artisanal and specialty pasta products in the market.

Trends in the market: In the Philippines, the Pasta market is experiencing a shift towards healthier options, with consumers becoming more health-conscious and seeking out whole grain and gluten-free options. This trend is expected to continue, driven by the increasing prevalence of lifestyle diseases and a growing focus on wellness. Additionally, there is a rising demand for convenience and ready-to-eat pasta products, as busy urban consumers prioritize convenience in their food choices. This trend presents opportunities for industry players to innovate and cater to changing consumer preferences.

Local special circumstances: In the Philippines, the Pasta Market of the Bread & Cereal Products Market within The Food market is influenced by the country's rich culinary heritage, as well as its geographical location as an archipelago. This results in a diverse range of pasta dishes, from traditional Filipino-style spaghetti to fusion dishes with local ingredients. Additionally, the country's growing middle class and busier lifestyles have led to a higher demand for convenient and ready-to-eat pasta options, driving the growth of the market. Government regulations on food imports and local production also play a role in shaping the market dynamics in the Philippines.

Underlying macroeconomic factors: The Pasta Market of the Bread & Cereal Products Market within The Food market in the Philippines is influenced by macroeconomic factors such as economic growth, consumer spending, and government policies. The country's growing population, increasing disposable income, and changing dietary preferences have led to a rise in demand for pasta products. Furthermore, the government's initiatives to promote domestic production and reduce import dependency have also contributed to the market growth. However, the market is also affected by global economic trends, trade policies, and inflation rates, which can impact the cost of raw materials and production. The current economic challenges posed by the COVID-19 pandemic have also had a significant impact on consumer behavior and purchasing power, potentially affecting the market's performance.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.