Market Insights Digital eServices Event Tickets

Cinema Tickets - Denmark

Denmark

Revenue in the Cinema Tickets market is projected to reach €62.34m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 1.09%, resulting in a projected market volume of €65.09m by 2028.
In the Cinema Tickets market, the number of users is expected to amount to 1.2m users by 2028.
User penetration will be 20.1% in 2024 and is expected to hit 20.2% by 2028.
The average revenue per user (ARPU) is expected to amount to €52.73.
In global comparison, most revenue will be generated in China (€6,390.00m in 2024).
With a projected rate of 22.8%, the user penetration in the Cinema Tickets market is highest in Norway.

Key regions: Europe, Asia, Japan, China, South Korea

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Región

Comparación de regiones

Moneda

Analyst Opinion

The Cinema Tickets market in Denmark has been experiencing significant growth in recent years. This can be attributed to several factors such as changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors.

Customer preferences: In Denmark, there has been a growing preference for immersive cinema experiences. Customers are increasingly seeking out theaters that offer state-of-the-art technology, such as 3D and IMAX screens, as well as comfortable seating and premium amenities. This shift in preferences has led to an increase in ticket prices, as customers are willing to pay more for an enhanced movie-watching experience.

Trends in the market: One of the key trends in the Cinema Tickets market in Denmark is the rise of online ticket sales. With the advent of digital platforms, customers now have the convenience of booking their movie tickets online, choosing their preferred seats, and even pre-ordering snacks. This has not only improved the overall customer experience but has also resulted in increased ticket sales for theaters. Another trend in the market is the growing popularity of local films. Danish cinema has gained international recognition in recent years, with several critically acclaimed films receiving global attention. This has led to increased demand for tickets to local films, both from domestic and international audiences. The success of these films has also encouraged local filmmakers to produce more content, further driving ticket sales.

Local special circumstances: Denmark has a strong culture of film appreciation, with a high number of cinema-goers per capita compared to other countries. The Danish film industry is supported by government initiatives and funding, which has contributed to the growth of the Cinema Tickets market. Additionally, Denmark has a well-established network of independent cinemas, which cater to niche audiences and showcase a diverse range of films. This has created a vibrant film culture and contributed to the overall growth of the market.

Underlying macroeconomic factors: The overall economic stability in Denmark has also played a role in the growth of the Cinema Tickets market. With a high disposable income and a strong welfare system, Danes have more spending power to allocate towards leisure activities such as going to the movies. Furthermore, the Danish government has implemented policies that promote cultural activities, including film screenings, which has further boosted ticket sales. In conclusion, the Cinema Tickets market in Denmark is experiencing growth due to changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. The rise of immersive cinema experiences, online ticket sales, and the popularity of local films are driving ticket sales. Additionally, the strong film culture in Denmark and the country's economic stability have contributed to the overall growth of the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.