Market Insights Consumer Food Vegetables

Processed & Frozen Vegetables - Singapore

Singapore

Revenue in the Processed & Frozen Vegetables market amounts to €242.50m in 2024. The market is expected to grow annually by 3.94% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€53,900m in 2024).
In relation to total population figures, per person revenues of €40.06 are generated in 2024.
In the Processed & Frozen Vegetables market, volume is expected to amount to 91.87m kg by 2029. The Processed & Frozen Vegetables market is expected to show a volume growth of 2.2% in 2025.
The average volume per person in the Processed & Frozen Vegetables market is expected to amount to 13.8kg in 2024.

Key regions: China, Canada, Russia, India, Japan

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Analyst Opinion

The Processed & Frozen Vegetables Market in Singapore is experiencing minimal growth due to factors such as limited consumer demand, high competition, and supply chain disruptions. Despite this, the market continues to expand driven by increasing health consciousness and convenience of frozen vegetables.

Customer preferences: As Singaporeans become more health-conscious, there has been a notable increase in demand for processed and frozen vegetables that are perceived as healthier and more convenient options. This trend is driven by a growing focus on leading a healthier lifestyle and a desire for easy meal preparation. Additionally, with a rise in dual-income households and time-strapped consumers, the demand for frozen vegetables has also increased due to their longer shelf life and convenience factor. Overall, this shift towards healthier and more convenient food options is expected to continue driving growth in the Processed & Frozen Vegetables Market of the Vegetables Market within The Food market.

Trends in the market: In Singapore, the Processed & Frozen Vegetables Market within the Vegetables Market of The Food market is experiencing a growing trend towards plant-based diets. This is driven by increasing health consciousness, concerns over animal welfare, and environmental sustainability. As a result, there has been a rise in the availability of vegetarian and vegan options in restaurants and supermarkets. This trend is expected to continue, with the government actively promoting a "30 by 30" goal of producing 30% of Singapore's nutritional needs locally by 2030. This presents opportunities for industry stakeholders to tap into the growing demand for plant-based and sustainable food options.

Local special circumstances: In Singapore, the Processed & Frozen Vegetables Market of the Vegetables Market within The Food market is heavily influenced by the country's small size and limited agricultural land. This has led to a high demand for imported frozen and processed vegetables, which are seen as convenient and of high quality. Additionally, Singapore's diverse population and multicultural influences have resulted in a wide variety of frozen and processed vegetable options, catering to different dietary preferences and tastes. Strict food safety regulations also play a key role in maintaining the quality and safety standards of the processed and frozen vegetables market in Singapore.

Underlying macroeconomic factors: The Processed & Frozen Vegetables Market of the Vegetables Market within The Food market is heavily influenced by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and other financial indicators. Countries with strong economic growth and stable fiscal policies are experiencing higher demand for processed and frozen vegetables as consumers have more disposable income to spend on convenience foods. Additionally, the growing trend of health consciousness and the emphasis on healthy eating habits is driving the demand for processed and frozen vegetables as a convenient and nutritious option. Furthermore, the rising popularity of vegetarian and vegan diets globally is also boosting the market for processed and frozen vegetables.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.