Baby Food - Mexico

Mexico

Revenue in the Baby Food market amounts to €959.60m in 2024. The market is expected to grow annually by 4.27% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€18,540m in 2024).
In relation to total population figures, per person revenues of €7.42 are generated in 2024.
In the Baby Food market, volume is expected to amount to 53.39m kg by 2029. The Baby Food market is expected to show a volume growth of 2.3% in 2025.
The average volume per person in the Baby Food market is expected to amount to 0.4kg in 2024.

Key regions: Canada, United Kingdom, Japan, United States, Spain

Mercado

Región

Comparación de regiones

Moneda

Analyst Opinion

The Baby Food market in Mexico is experiencing slow growth due to factors such as increasing health awareness and convenience of online services. This is impacted by the sub-markets of Baby Milk, Cereals, Prepared Food, and Snacks. The market's sluggish growth is influenced by a decline in birth rates and competition from homemade baby food.

Customer preferences: As Mexican families become more health-conscious, there has been a growing demand for organic and natural baby food products. This trend is driven by concerns about the quality and safety of traditional baby food options. Additionally, there has been a rise in demand for convenience and on-the-go options, as busy parents look for ways to provide healthy meals for their children without sacrificing convenience. This has led to an increase in the availability of ready-to-eat and portable baby food options in the market.

Trends in the market: In Mexico, the Baby Food Market within The Food market is seeing a rise in demand for organic and natural baby food products, as consumers become more health-conscious and aware of the ingredients in their food. This trend is expected to continue as parents prioritize providing their children with high-quality, nutritious options. Additionally, there is a growing trend of online shopping for baby food, as busy parents seek convenience and a wider variety of options. This presents opportunities for industry stakeholders to expand their online presence and cater to the changing preferences of consumers.

Local special circumstances: In Mexico, the Baby Food market is heavily influenced by cultural traditions and preferences. For example, homemade baby food is still a popular choice for many families, leading to a smaller market share for packaged baby food. The country's large population of young mothers also drives demand for organic and natural baby food options. Additionally, government regulations strictly control the ingredients and labeling of baby food products, which can impact the types of products available and how they are marketed. These factors contribute to a unique market landscape for Baby Food in Mexico.

Underlying macroeconomic factors: The Baby Food Market in Mexico is heavily influenced by macroeconomic factors such as economic growth, consumer spending, and government regulations. As the Mexican economy continues to grow and consumer spending increases, there is a rising demand for high-quality and nutritious baby food products. Additionally, government regulations promoting healthy eating habits and food safety standards have also contributed to the growth of the baby food market in Mexico. Furthermore, the increasing population and growing middle-class in the country have resulted in a higher demand for convenient and healthy food options, further driving the growth of the baby food market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.