Sports - Mexico

Mexico

The Sports market in Mexico is expected to see significant growth in the coming years.
By 2022, the total revenue in this market is projected to reach €7.84m.
This is an impressive figure that highlights the popularity and importance of the Sports market sector in the country.
Looking ahead, the market is expected to continue its upward trajectory, with an annual growth rate (CAGR 2022-2027) of 10.21%.
This steady growth is anticipated to result in a projected market volume of €11.86m by 2027.
These numbers demonstrate the potential for continued success and expansion within the Sports market industry.
When it comes to revenue sources within the Sports market, in-app purchases (IAP) are projected to play a significant role.
In 2022, IAP revenue is expected to reach €3.98m, reflecting the popularity of in-app purchases among consumers.
Paid app revenue also contributes to the overall revenue in the Sports market.
By 2022, it is projected to reach €0.83m, indicating a steady demand for paid apps within this segment.
Additionally, advertising revenue is expected to make a substantial impact on the Sports market.
In 2022, advertising revenue is projected to reach €3.03m, highlighting the opportunities for businesses to promote their products and services to Sports market enthusiasts.
Moreover, the number of downloads in the Sports market is projected to reach 4.41m downloads in 2022.
This high number of downloads further emphasizes the popularity and engagement of consumers in the Sports market sector.
Furthermore, the average revenue per download is currently expected to amount to €1.78.
This metric underscores the monetization potential for app developers and businesses operating within the Sports market.
In a global context, it is worth noting that in China generates the highest revenue in the Sports market.
In 2022, in China is projected to generate a staggering €1,044.00m in revenue.
This comparison highlights the scale and significance of the Sports market in different countries.
All in all, the Sports market in Mexico is poised for growth and presents numerous opportunities for businesses and app developers.
With a projected increase in revenue and a strong consumer base, the Sports market in Mexico is set to thrive in the coming years.

Key regions: Japan, Germany, Asia, Europe, China

Mercado

Región

Comparación de regiones

Moneda

Analyst Opinion

Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.