Casino Games - Mexico

Mexico

The Casino Games market in Mexico is expected to witness significant growth in the coming years.
According to projections, the total revenue in this market is set to reach €10.92m in 2022.
This indicates a promising trend for the industry.
Furthermore, the market is projected to experience an annual growth rate of 11.13% (CAGR 2022-2027), resulting in a market volume of €17.94m by 2027.
This steady growth trajectory signifies the potential for continuous expansion in the Casino Games market in Mexico.
In terms of revenue streams, in-app purchases (IAP) are anticipated to contribute significantly to the overall revenue of the Casino Games market.
It is estimated that in-app purchase revenue will reach €5.42m in 2022.
This revenue source is expected to play a pivotal role in driving the market's growth.
Paid app revenue is also projected to make a notable contribution, with a projected figure of €0.19m in 2022.
This suggests that consumers in Mexico are willing to invest in paid applications within the Casino Games market.
Additionally, advertising revenue is expected to reach €5.31m in 2022.
This revenue stream highlights the importance of advertisements within the Casino Games market, as companies seek to monetize their platforms through strategic advertising placements.
Moreover, the number of downloads within the Casino Games market is projected to reach 18.60m downloads in 2022.
This figure signifies the popularity and demand for casino games among consumers in Mexico.
When considering the average revenue per download, the current estimate stands at €0.59.
This metric showcases the value that each download brings to the Casino Games market in terms of revenue generation.
In a global comparison, in the United States leads the pack in terms of revenue generation within the Casino Games market.
With an estimated revenue of €3,186.00m in 2022, in the United States demonstrates its dominance in this market segment.
Overall, the Casino Games market in Mexico shows promising growth potential, with various revenue streams contributing to its success.
As the market continues to evolve, it will be interesting to observe how consumer preferences and technological advancements shape its future trajectory.

Key regions: Asia, United States, Europe, South Korea, India

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Comparación de regiones

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Analyst Opinion

Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.