Meat - Myanmar

  • Myanmar
  • Revenue in the Meat market amounts to €3,603.00m in 2024. The market is expected to grow annually by 14.34% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (€253bn in 2024).
  • In relation to total population figures, per person revenues of €65.55 are generated in 2024.
  • In the Meat market, volume is expected to amount to 572.70m kg by 2029. The Meat market is expected to show a volume growth of 6.4% in 2025.
  • The average volume per person in the Meat market is expected to amount to 7.8kg in 2024.

Key regions: Russia, China, Spain, Canada, United Kingdom

 
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Analyst Opinion

The Meat Market in Myanmar is experiencing mild growth, driven by factors such as increasing demand for fresh and processed meat, as well as a growing interest in meat substitutes. The convenience of online ordering and rising health awareness among consumers are also contributing to this growth rate. However, challenges such as limited infrastructure and regulations may impact the market's growth potential.

Customer preferences:
Consumers in Myanmar are increasingly seeking convenient and affordable meat options, leading to a rise in demand for online meat delivery services and frozen meat products. This trend is driven by the growing urbanization and busy lifestyles of consumers, who are looking for quick and hassle-free ways to purchase meat. Moreover, the shift towards online meat purchases is also influenced by the rising health consciousness among consumers, who are opting for leaner and healthier meat options.

Trends in the market:
In Myanmar, the Meat Market segment within The Food market is experiencing a surge in demand for locally sourced and sustainable meat products. Consumers are becoming more conscious of the environmental and ethical impacts of their food choices, leading to a shift towards organic and free-range meat options. This trend is expected to continue as consumers prioritize health and wellness, and as the government implements stricter regulations on food safety and animal welfare. For industry stakeholders, this presents an opportunity to tap into the growing demand for high-quality and ethically produced meat products, while also addressing consumer concerns and staying ahead of regulatory changes. Additionally, this trend could also lead to the development and adoption of innovative and sustainable practices within the meat industry, creating a more competitive and resilient market.

Local special circumstances:
In Myanmar, the Meat Market within The Food market is heavily influenced by the country's traditional dietary preferences and customs. For instance, pork is considered a staple in Myanmar cuisine, leading to a high demand for pork products in the market. Additionally, the country's geographic location and limited access to modern transportation systems also play a significant role in shaping the meat market. These unique factors contribute to the growth of small-scale local meat producers, creating a diverse and dynamic market for meat products in Myanmar.

Underlying macroeconomic factors:
The Meat Market within The Food market in Myanmar is impacted by macroeconomic factors such as economic stability, consumer spending power, and government policies. With a growing population and increasing urbanization, there is a high demand for meat products in Myanmar. However, the market is also influenced by global trends, such as the rise in plant-based diets and concerns over food safety and sustainability. Therefore, companies in the Meat Market must navigate these factors to meet changing consumer preferences and comply with regulations, while also investing in technology and infrastructure to improve production and distribution efficiency. Additionally, the country's political and economic stability, as well as its trade relationships with other countries, can also impact the Meat Market's growth and performance.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Visión general

  • Revenue
  • Volume
  • Price
  • Sales Channels
  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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