Market Insights Consumer Food Fruits & Nuts

Processed & Frozen Fruits - Myanmar

Myanmar

Revenue in the Processed & Frozen Fruits market amounts to €97.37m in 2024. The market is expected to grow annually by 12.71% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€9,351m in 2024).
In relation to total population figures, per person revenues of €1.77 are generated in 2024.
In the Processed & Frozen Fruits market, volume is expected to amount to 41.63m kg by 2029. The Processed & Frozen Fruits market is expected to show a volume growth of 5.5% in 2025.
The average volume per person in the Processed & Frozen Fruits market is expected to amount to 0.6kg in 2024.

Key regions: Philippines, Canada, India, China, United States

Mercado

Región

Comparación de regiones

Moneda

Analyst Opinion

The Processed & Frozen Fruits Market in Myanmar is experiencing subdued growth due to factors such as lack of infrastructure, limited consumer awareness and preference for fresh fruits. Despite this, the market is expected to grow as digital technologies are adopted and health awareness increases. Online health services are also expected to contribute to the convenience and growth of the market.

Customer preferences: As consumers in Myanmar become more health-conscious, there is a growing demand for processed and frozen fruits as convenient and healthy snack options. This trend is also driven by a shift towards more westernized diets and a rise in disposable income. Additionally, with an increasing number of women entering the workforce, there is a growing need for quick and easy meal options, making processed and frozen fruits a popular choice.

Trends in the market: In Myanmar, the Processed & Frozen Fruits Market within the Fruits & Nuts Market is experiencing a surge in demand for healthier and more convenient food options. This trend is driven by the increasing health consciousness among consumers, as well as the growing popularity of Western-style diets. As a result, there is a rise in the availability and variety of frozen fruits and processed fruit products in the market. This trend is expected to continue, as consumers seek out more convenient and nutritious food options. This presents a significant opportunity for industry stakeholders to capitalize on the evolving dietary preferences of consumers and expand their product offerings in this market segment. Furthermore, the ongoing development of e-commerce channels in Myanmar is also likely to drive the growth of the Processed & Frozen Fruits Market, as it allows for easier access to these products for consumers. As a result, it is crucial for industry players to invest in technology and online platforms to capitalize on this trend and stay competitive in the market.

Local special circumstances: In Myanmar, the Processed & Frozen Fruits Market of the Fruits & Nuts Market within The Food market is influenced by the country's geography and cultural preferences. The mountainous terrain limits agricultural production, making processed and frozen fruits a convenient option for consumers. Additionally, the Buddhist culture of the country, which emphasizes vegetarianism and fruit consumption, further drives the market. Furthermore, the currently developing regulatory environment in Myanmar presents both challenges and opportunities for market growth.

Underlying macroeconomic factors: The Processed & Frozen Fruits Market of the Fruits & Nuts Market within The Food market is heavily influenced by macroeconomic factors such as global economic trends, national economic health, and fiscal policies. The demand for processed and frozen fruits is largely dependent on consumer purchasing power, which is affected by economic conditions. Additionally, government policies and trade agreements play a crucial role in market performance, as they can impact the availability of raw materials and export opportunities. Moreover, fluctuations in currency exchange rates and inflation rates can also affect the cost of production and ultimately the prices of processed and frozen fruits in the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.