Market Insights Consumer Beauty & Personal Care Cosmetics

Face Cosmetics - United States

United States

The revenue generated in the Face market in 2024 is estimated to be €6.85bn.
This market segment is projected to experience an annual growth rate of 3.94% (CAGR 2024-2029).
Among all countries worldwide, in the United States leads in generating the highest revenue, with €6.85bn in 2024.
In terms of per capita figures, the revenue per person in 2024 amounts to €20.03.
The United States is seeing a growing trend in the Face market, with an increasing demand for skincare products and facial treatments.

Key regions: United Arab Emirates, India, Indonesia, South Korea, Worldwide

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Methodology

Data coverage:

The data encompasses B2C enterprises. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations such as population, GDP per capita, and Human Development Index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, multiple forecasting techniques based on different forecasting methods, such as Autoregressive Integrated Moving Average (ARIMA) and exponential trend smoothing, can provide the most accurate forecasts.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.