Market Insights Consumer Food Bread & Cereal Products

Other Cereal Products - Bulgaria

Bulgaria

Revenue in the Other Cereal Products market amounts to €264.20m in 2024. The market is expected to grow annually by 4.79% (CAGR 2024-2029).
In global comparison, most revenue is generated in Egypt (€13,880m in 2024).
In relation to total population figures, per person revenues of €39.92 are generated in 2024.
In the Other Cereal Products market, volume is expected to amount to 168.40m kg by 2029. The Other Cereal Products market is expected to show a volume growth of 2.5% in 2025.
The average volume per person in the Other Cereal Products market is expected to amount to 22.2kg in 2024.

Key regions: Canada, Spain, South Korea, United States, Japan

Mercado

Región

Comparación de regiones

Moneda

Analyst Opinion

The Other Cereal Products Market in Bulgaria has seen minimal growth due to factors such as low consumer awareness and limited access to digital technologies. The market's growth rate is negligible, hindered by the lack of convenience offered by online services.

Customer preferences: As health and wellness continue to be a top priority for consumers, there has been a notable increase in demand for gluten-free and organic cereal products in Bulgaria. This trend is driven by a growing awareness of the potential health benefits of these products, as well as a rise in the number of individuals with gluten intolerance or other food sensitivities. Additionally, there is a growing interest in sustainable and locally-sourced ingredients, as consumers become more conscious of the environmental impact of their food choices.

Trends in the market: In Bulgaria, the Other Cereal Products Market within the Bread & Cereal Products Market is experiencing a shift towards healthier options, including gluten-free options and products with natural ingredients. This trend is driven by increasing consumer awareness and demand for healthier alternatives. Additionally, there is a growing interest in traditional Bulgarian cereals and grains, such as millet and buckwheat, which are perceived as more nutritious. These trends present opportunities for industry stakeholders to tap into the health-conscious market and expand their product offerings. However, it also poses challenges for traditional cereal manufacturers who may need to adapt their production processes and ingredients to meet the changing consumer preferences.

Local special circumstances: In Bulgaria, the Other Cereal Products Market within the Bread & Cereal Products Market is influenced by the country's strong agricultural sector and traditional consumption patterns. The local production of grains and cereals, along with the cultural preference for hearty and filling breakfast options, drives the demand for a variety of cereal products. Additionally, the government's efforts to promote healthy eating habits have resulted in a growing market for organic and whole grain cereal products. This unique combination of factors sets the Bulgarian market apart from others and contributes to its steady growth in the food industry.

Underlying macroeconomic factors: The Other Cereal Products Market within the Bread & Cereal Products Market of The Food market in Bulgaria is heavily influenced by macroeconomic factors. These include global economic trends, national economic health, fiscal policies, and other relevant financial indicators. For instance, favorable economic conditions and policies that promote trade and investment stimulate market growth. On the other hand, economic instability, trade barriers, and high inflation rates can hinder market development. Furthermore, changing consumer preferences and lifestyles, as well as demographic shifts, such as the increasing aging population, also impact the demand for other cereal products in the country.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.