Market Insights Consumer Food Bread & Cereal Products

Bread - South Korea

South Korea

Revenue in the Bread market amounts to €7.29bn in 2024. The market is expected to grow annually by 4.83% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€74bn in 2024).
In relation to total population figures, per person revenues of €140.90 are generated in 2024.
In the Bread market, volume is expected to amount to 1.54bn kg by 2029. The Bread market is expected to show a volume growth of 3.5% in 2025.
The average volume per person in the Bread market is expected to amount to 26.7kg in 2024.

Key regions: India, United States, Japan, United Kingdom, China

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Analyst Opinion

The Bread market in South Korea is experiencing minimal growth, impacted by factors such as changing consumer preferences and increasing competition from other food products. However, the convenience and wide availability of bread products continue to drive steady growth in the overall Bread & Cereal Products Market within The Food market.

Customer preferences: Consumers in South Korea are increasingly looking for convenience and health benefits in their bread choices. This has led to a rise in demand for high-quality, natural ingredients and artisanal breads. Additionally, there is a growing interest in gluten-free and low-carbohydrate options, as well as breads with added functional ingredients like probiotics and antioxidants. This trend is driven by a growing health-consciousness and a desire for more diverse and nutritious food options.

Trends in the market: In South Korea, the Bread Market within the Bread & Cereal Products Market is experiencing a shift towards healthier options, with a growing demand for whole grain and artisanal breads. This trend is in line with the overall health and wellness trend in the country, as consumers become more health-conscious. This shift is also driven by the increasing availability of gluten-free and low-carb options. Industry stakeholders should take note of these trends and consider diversifying their product offerings to cater to the changing consumer preferences. Furthermore, this trend presents opportunities for collaboration with health and wellness brands and for marketing strategies that promote the health benefits of bread.

Local special circumstances: In South Korea, the Bread Market of the Bread & Cereal Products Market within The Food market is heavily influenced by the country's unique cultural preferences. Bread is not traditionally a staple food in Korean cuisine, and as a result, the market is dominated by a few major players who have successfully adapted their products to suit local tastes. Additionally, strict regulations and labeling requirements for bread products have also shaped the market dynamics. The recent trend of health and wellness has also led to the rise of artisanal and whole grain bread products, catering to the growing demand for healthier options among health-conscious consumers.

Underlying macroeconomic factors: The Bread Market of the Bread & Cereal Products Market within The Food market in South Korea is heavily influenced by macroeconomic factors such as consumer spending patterns, government policies, and economic growth. With a strong economy and high consumer purchasing power, South Korea has a thriving food market, which includes the Bread Market. Additionally, the government's support for the food industry through initiatives such as food safety regulations and promotional campaigns has further propelled the growth of the Bread Market. Furthermore, the increasing health consciousness among consumers and the rising trend of convenience food products have also contributed to the growth of the Bread Market in South Korea.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.