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eBooks - Benelux

Benelux

In the Benelux region, revenue in the eBooks market is projected to reach €170.70m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 0.53%, resulting in a projected market volume of €175.30m by 2029.
By 2029, the number of readers in the eBooks market in Benelux is expected to amount to 4.7m users.
User penetration will be 15.3% in 2024 and is anticipated to rise to 15.4% by 2029.
The average revenue per user (ARPU) in this market is expected to amount to €37.20.
In a global context, most revenue will be generated the United States, which is projected to reach €4,897.00m in 2024.
In the Benelux region, eBook consumption is increasingly driven by a surge in local authors leveraging digital platforms for wider readership.

Key regions: China, Japan, France, Asia, India

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Región

Comparación de regiones

Moneda

Analyst Opinion

The eBooks market in Benelux has been experiencing significant growth in recent years. Customer preferences, trends in the market, local special circumstances, and underlying macroeconomic factors have all contributed to this development. Customer preferences in the Benelux region have shifted towards digital content consumption, including eBooks. This can be attributed to the convenience and accessibility of eBooks, as they can be easily downloaded and read on various devices such as smartphones, tablets, and e-readers. Additionally, the ability to carry multiple books in a single device appeals to customers who are constantly on the go. The increasing popularity of eBooks is also driven by the growing interest in sustainable living, as eBooks eliminate the need for physical books and reduce paper consumption. Trends in the eBooks market in Benelux are aligned with global trends. The rise of online marketplaces and digital platforms has made it easier for publishers and authors to distribute and sell eBooks. This has led to a wider selection of titles and genres available to consumers, catering to diverse interests and preferences. Moreover, the development of e-reading technologies has enhanced the reading experience, with features such as adjustable font sizes, interactive content, and bookmarking options. Local special circumstances in the Benelux region have also contributed to the growth of the eBooks market. The high literacy rates in countries like Belgium, the Netherlands, and Luxembourg create a favorable environment for book consumption, including eBooks. Additionally, the multilingual nature of the region allows for the availability of eBooks in various languages, catering to a diverse customer base. The strong presence of international publishers and retailers in the Benelux market further boosts the accessibility and visibility of eBooks. Underlying macroeconomic factors have played a role in the development of the eBooks market in Benelux. The region's strong economy and high disposable income levels provide consumers with the financial means to purchase eBooks. Furthermore, the increasing penetration of internet access and the widespread adoption of digital devices have created a conducive environment for the growth of the eBooks market. The presence of established e-commerce platforms and digital payment systems further facilitates the online purchase and consumption of eBooks. In conclusion, the eBooks market in Benelux is experiencing growth due to customer preferences, global market trends, local special circumstances, and underlying macroeconomic factors. The convenience and accessibility of eBooks, along with the availability of a wide range of titles, have driven the shift towards digital content consumption. The high literacy rates, multilingual nature, and strong economy of the Benelux region have also contributed to the growth of the eBooks market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the Books market, which covers paid publications in printed form and in the form of digital replicas (eBooks). Revenues from the consumer (of general interest), academic (for educational purposes), and professional (on specialized topics) markets are included here. All monetary figures refer to consumer spending on digital goods or subscriptions in the respective market. This spending factors in discounts, margins, and taxes.

Modeling approach / market size:

The market size is determined through a bottom-up approach. We use annual financial reports of the market-leading companies and industry associations, third-party studies and reports, survey results from our primary research (e.g., Consumer Insights), as well as performance factors (e.g., user penetration, price per product, usage) to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as various macroeconomic indicators, historical developments, current trends, and reported performance indicators of key market players. In particular, we consider average prices and annual purchase frequencies.

Forecasts:

We apply a variety of forecasting techniques, depending on the behavior of the relevant market. For instance, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP per capita, consumer spending per capita, and 4G coverage.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level. The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.