Ready-to-Drink (RTD) Coffee & Tea - Peru

The Ready-to-Drink (RTD) Coffee & Tea market in Peru has been experiencing significant growth in recent years. Customer preferences for convenient and on-the-go beverages, coupled with the increasing popularity of coffee and tea consumption, have contributed to the expansion of this market. Additionally, local special circumstances and underlying macroeconomic factors have also played a role in shaping the trends and development of the RTD Coffee & Tea market in Peru. Customer preferences in Peru have shifted towards convenient and ready-to-drink beverages. With busy lifestyles and a growing desire for convenience, consumers are seeking products that can be easily consumed on-the-go. This preference for convenience has led to an increased demand for RTD Coffee & Tea products, which offer a quick and easy solution for coffee and tea lovers. Additionally, the rising popularity of coffee and tea consumption in Peru has also contributed to the growth of this market. As more consumers develop a taste for these beverages, the demand for RTD options has increased. Trends in the RTD Coffee & Tea market in Peru have been influenced by global and regional market dynamics. The worldwide trend of health-consciousness has also made its mark in Peru, with consumers seeking healthier beverage options. This has led to the introduction of RTD Coffee & Tea products that are low in sugar, made with natural ingredients, and offer functional benefits such as antioxidants or energy-boosting properties. Furthermore, the increasing popularity of coffee shop culture and the desire for unique flavors and experiences have also influenced the market. As a result, there has been a rise in the availability of premium RTD Coffee & Tea products that cater to these preferences. Local special circumstances in Peru have also played a role in the development of the RTD Coffee & Tea market. Peru is known for its rich coffee culture and high-quality coffee beans. This has created a strong foundation for the growth of the RTD Coffee market, as consumers have a deep appreciation for coffee and are willing to try new products. Additionally, Peru's diverse climate and geography have also contributed to the availability of unique tea flavors and ingredients, further fueling the growth of the RTD Tea market. Underlying macroeconomic factors have also influenced the development of the RTD Coffee & Tea market in Peru. The country's growing middle class and increasing disposable incomes have allowed consumers to spend more on beverages, including RTD Coffee & Tea products. Additionally, urbanization and the expansion of modern retail channels have made these products more accessible to a wider consumer base. Furthermore, the rise of e-commerce platforms and online delivery services have also contributed to the growth of the RTD Coffee & Tea market in Peru, allowing consumers to easily purchase their favorite beverages from the comfort of their homes. In conclusion, the Ready-to-Drink (RTD) Coffee & Tea market in Peru is experiencing growth due to customer preferences for convenient and on-the-go beverages, the increasing popularity of coffee and tea consumption, local special circumstances, and underlying macroeconomic factors. As these trends continue to shape the market, it is expected that the RTD Coffee & Tea market in Peru will continue to expand in the coming years.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.