Non-Alcoholic Drinks - France

The Non-Alcoholic Drinks market in France has witnessed significant growth in recent years, driven by changing customer preferences, emerging trends, and local special circumstances.

Customer preferences: In France, there has been a growing preference for healthier and more natural beverages among consumers. This shift in consumer behavior has led to an increased demand for non-alcoholic drinks that are low in sugar, free from artificial additives, and made from natural ingredients. Consumers are also seeking out functional beverages that offer additional health benefits, such as those fortified with vitamins, minerals, and antioxidants. Furthermore, there is a rising interest in plant-based and organic beverages, reflecting a growing concern for sustainability and environmental impact.

Trends in the market: One of the key trends in the Non-Alcoholic Drinks market in France is the rise of premium and artisanal beverages. Consumers are willing to pay a premium for high-quality, unique, and locally produced drinks. This trend is driven by a desire for authenticity and a preference for supporting local businesses. As a result, there has been a surge in the popularity of craft sodas, specialty teas, and handcrafted fruit juices. Another trend in the market is the increasing popularity of functional beverages, such as energy drinks and sports drinks. These beverages are favored by consumers seeking a boost of energy or hydration, especially among the younger demographic. Additionally, there is a growing demand for non-alcoholic alternatives to traditional alcoholic beverages, such as non-alcoholic beers and mocktails. This trend is driven by health-conscious individuals who want to enjoy the social aspect of drinking without the negative effects of alcohol.

Local special circumstances: France is well-known for its culinary traditions and appreciation for fine food and beverages. The country has a strong café culture, with a long-standing tradition of enjoying coffee, tea, and other non-alcoholic drinks in cafes and bistros. This cultural aspect has contributed to the growth of the Non-Alcoholic Drinks market, as consumers value the experience of savoring a high-quality beverage in a relaxed and social setting. Additionally, France has a rich history of wine production, and the popularity of non-alcoholic wines has been on the rise, catering to those who want to enjoy the taste and sophistication of wine without the alcohol content.

Underlying macroeconomic factors: The Non-Alcoholic Drinks market in France has also been influenced by macroeconomic factors. The country has a stable economy and a high standard of living, which enables consumers to have disposable income to spend on premium and healthier beverages. Furthermore, the growing awareness of health and wellness has been a driving force behind the demand for non-alcoholic drinks, as consumers prioritize their well-being and seek out products that align with their values. In conclusion, the Non-Alcoholic Drinks market in France is experiencing growth due to changing customer preferences, emerging trends, and local special circumstances. The demand for healthier and more natural beverages, premium and artisanal drinks, functional beverages, and non-alcoholic alternatives to alcoholic beverages has contributed to the market's development. Additionally, France's culinary traditions, café culture, and high standard of living have further fueled the growth of the market.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.