Spreads - Bhutan

  • Bhutan
  • Revenue in the Spreads market amounts to €5.67m in 2024. The market is expected to grow annually by 9.41% (CAGR 2024-2029).
  • In global comparison, most revenue is generated in China (€17,480m in 2024).
  • In relation to total population figures, per person revenues of €7.15 are generated in 2024.
  • In the Spreads market, volume is expected to amount to 2.02m kg by 2029. The Spreads market is expected to show a volume growth of 5.9% in 2025.
  • The average volume per person in the Spreads market is expected to amount to 2.0kg in 2024.

Key regions: Canada, Philippines, China, Spain, India

 
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Analyst Opinion

The Spreads Market in Bhutan is currently experiencing subdued growth, influenced by factors such as limited consumer awareness and availability of alternative food options. However, the market has potential for growth due to increasing health consciousness and the convenience of online shopping. The sub-markets of Jams & Marmalades, Chocolate Spreads, and Peanut Butter also contribute to the overall market's growth potential.

Customer preferences:
With the rise of health consciousness and growing concerns over the environmental impact of meat production, there has been a notable increase in demand for plant-based spreads and sweeteners in Bhutan. This trend is also reflected in the global market, as consumers seek healthier and more sustainable alternatives to traditional spreads and sweeteners. Additionally, there has been a shift towards natural and organic options, with consumers placing more value on ingredients and production methods. This reflects a growing awareness and preference for clean, eco-friendly products in the Spreads & Sweeteners Market within The Food market.

Trends in the market:
In Bhutan, there is a growing trend towards healthier eating habits, which has resulted in an increased demand for natural and organic spreads and sweeteners. This trend is also evident in the global market, with a rise in the popularity of plant-based and clean label products. Industry stakeholders are responding to this trend by introducing new product lines and expanding their organic and natural offerings. This trajectory is expected to continue as consumers become more health-conscious and seek out healthier options. As a result, companies in the Spreads & Sweeteners Market within The Food market are likely to see a shift towards more sustainable and ethically-sourced ingredients, as well as an increase in demand for transparent and environmentally-friendly packaging. This trend also presents opportunities for collaboration and partnerships between companies in the food industry and local farmers and producers to meet the demand for natural and organic products.

Local special circumstances:
In Bhutan, the Spreads & Sweeteners Market within The Food market is heavily influenced by the country's unique geography and cultural practices. Due to the mountainous terrain and limited agricultural land, locally sourced and homemade spreads and sweeteners are highly valued. Additionally, Bhutan's focus on sustainable and organic farming practices has led to a demand for natural and healthy spreads and sweeteners in the market. The country's strict regulations on imported food products also play a role in shaping the dynamics of the market.

Underlying macroeconomic factors:
The Spreads & Sweeteners Market within The Food market in Bhutan is influenced by various macroeconomic factors. These include global economic trends, national economic health, fiscal policies, and other relevant financial indicators. For instance, countries with stable economies and favorable fiscal policies tend to experience higher market growth compared to those with economic instability and unfavorable policies. Additionally, the increasing focus on healthy and natural food products is driving the demand for natural and organic spreads and sweeteners, leading to market growth. Moreover, the rising disposable income and changing consumer preferences towards convenience foods are also contributing to the growth of the Spreads & Sweeteners Market in Bhutan.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.

Visión general

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  • Global Comparison
  • Analyst Opinion
  • Methodology
  • Key Market Indicators
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