Market Insights Consumer Food Oils & Fats

Margarine - Cameroon

Cameroon

Revenue in the Margarine market amounts to €87.88m in 2024. The market is expected to grow annually by 13.70% (CAGR 2024-2029).
In global comparison, most revenue is generated in China (€4,332m in 2024).
In relation to total population figures, per person revenues of €2.99 are generated in 2024.
In the Margarine market, volume is expected to amount to 23.06m kg by 2029. The Margarine market is expected to show a volume growth of 12.6% in 2025.
The average volume per person in the Margarine market is expected to amount to 0.47kg in 2024.

Key regions: Philippines, China, United States, South Korea, India

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Analyst Opinion

The Margarine Market within the Oils & Fats sector in Cameroon is experiencing subdued growth, influenced by factors such as fluctuating raw material prices, changing consumer preferences towards healthier options, and local competition affecting market dynamics.

Customer preferences: Consumers in Cameroon are increasingly prioritizing health-conscious choices, driving a notable shift towards margarine products that promote lower trans fat content and natural ingredients. This trend is influenced by a growing awareness of dietary health, particularly among younger demographics who are more inclined to adopt lifestyles focused on wellness. Additionally, urbanization is leading to busier lifestyles, prompting a preference for convenient, ready-to-use cooking alternatives that align with traditional culinary practices while catering to modern nutritional needs.

Trends in the market: In Cameroon, the margarine market is experiencing a significant shift towards health-oriented products, as consumers increasingly seek options with reduced trans fat and natural ingredients. This trend is particularly pronounced among younger generations who are more health-conscious and eager to embrace wellness-focused diets. Furthermore, urbanization is contributing to fast-paced lifestyles, leading to a rising demand for convenient cooking alternatives that respect traditional culinary practices. As these trends continue, industry stakeholders must adapt by innovating product offerings and improving marketing strategies to align with consumer preferences for health and convenience.

Local special circumstances: In Cameroon, the margarine market is shaped by unique local factors, including the prevalence of traditional cooking methods and the influence of local cuisine, which emphasizes the use of natural ingredients. Cultural preferences for flavor and texture drive consumers to seek margarine that complements traditional dishes while fitting modern dietary trends. Additionally, regulatory frameworks promoting food safety and labeling transparency are encouraging manufacturers to innovate with healthier formulations. This convergence of tradition and modern health consciousness is redefining consumer choices in the sector.

Underlying macroeconomic factors: The Margarine Market in Cameroon is significantly influenced by macroeconomic factors such as national economic stability, consumer purchasing power, and global commodity prices. As the Cameroonian economy grows, rising disposable incomes enable consumers to explore diverse dietary options, including margarine. Fluctuations in oil prices, driven by global market dynamics, directly impact production costs and pricing strategies for manufacturers. Additionally, government fiscal policies promoting local food production and import regulations aim to bolster the domestic oils and fats industry. These factors collectively shape market performance, driving innovation and consumer shifts towards healthier margarine options.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.