Market Insights Consumer DIY & Hardware Store

Floor Covering - South Korea

South Korea

In South Korea, the revenue generated in the Floor Covering market in 2024 amounts to €214.20m.
It is anticipated that the market will experience an annual growth rate of 3.53% (CAGR 2024-2028).
When compared globally, in the United States generates the highest revenue in this market, with €5,554m in 2024.
Taking into account the total population figures, per person revenues of €4.17 are generated in 2024.
South Korea's floor covering market is experiencing a surge in demand for eco-friendly and sustainable materials.

Key regions: India, Turkey, China, Japan, Indonesia

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Analyst Opinion

The Floor Covering Market in South Korea has seen minimal growth, influenced by factors like limited DIY culture, high cost of materials and lack of innovation in the hardware market.

Customer preferences: With a growing interest in sustainable living and eco-friendly practices, consumers in South Korea are gravitating towards floor coverings made from natural and environmentally-friendly materials. There is also a rise in demand for DIY flooring options as individuals seek cost-effective and flexible solutions for home renovations. Additionally, with a rising aging population, there is a shift towards slip-resistant and easy-to-maintain flooring options, catering to the safety and convenience needs of older consumers.

Trends in the market: In South Korea, the Floor Covering Market within the DIY & Hardware Store Market is experiencing a rise in eco-friendly and sustainable products, as consumers become more conscious of their environmental impact. This trend is also driven by government initiatives promoting green living. Additionally, there is a growing demand for customizable and easy-to-install flooring options, catering to the DIY culture. These trends are significant as they reflect a shift towards more conscious consumer behavior and emphasize the importance of innovation and convenience. For industry stakeholders, it is crucial to keep up with these trends and offer a wide range of eco-friendly and customizable products to meet the changing demands of the market. This also presents an opportunity for collaborations with government initiatives and the development of innovative, easy-to-install solutions for the DIY market.

Local special circumstances: In South Korea, the Floor Covering Market within the DIY & Hardware Store Market is heavily influenced by the country's strong manufacturing industry. The availability of high-quality materials at lower costs has led to a highly competitive market. Additionally, the country's cultural emphasis on aesthetics and design has resulted in a demand for unique and stylish floor coverings. Furthermore, strict regulatory standards for construction materials drive the market towards eco-friendly and sustainable products. These factors, along with the country's strong digital infrastructure, have also led to a rise in online sales of floor coverings, further shaping the market dynamics.

Underlying macroeconomic factors: The growth of the Floor Covering Market within the DIY & Hardware Store Market is impacted by macroeconomic factors such as consumer spending power, housing market trends, and overall economic health. Countries with strong consumer confidence and a healthy housing market, such as South Korea, are experiencing higher demand for floor covering products, while countries facing economic challenges may see slower growth. Additionally, government policies and initiatives aimed at promoting home improvement and renovation may also influence the market performance. Furthermore, global economic trends such as trade agreements and currency exchange rates can also impact the supply and demand of floor covering products within the DIY & Hardware Store Market.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.