Night & Underwear - United States

  • United States
  • In 2024, the Night & Underwear market in the United States is projected to generate a revenue of €22.32bn.
  • This market is anticipated to experience an annual growth rate of 2.29% (CAGR 2024-2029).
  • When compared globally, in the United States leads in revenue generation with €22.32bn in 2024.
  • Considering the total population, the per person revenue in 2024 is estimated to be €64.61.
  • Looking ahead to 2029, the volume in the Night & Underwear market is expected to reach 2.7bn pieces units.
  • Additionally, a growth rate of 1.2% is projected for the segment in 2025.
  • The average volume per person in the Night & Underwear market is forecasted to be 7.5pieces units in 2024.
  • In the United States, the nightwear market is experiencing a shift towards sustainable and eco-friendly materials to align with the growing consumer demand for ethical and environmentally conscious products.

Key regions: Germany, Australia, Indonesia, China, Europe

 
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Comparación de regiones
 
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Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on the consumer spending on clothing which comprises women, men, and children segments that are produced for private end customers for both offline retail (department stores, traditional specialist shops) and online retail (e-commerce, ordering by catalog).

Modeling approach / Market size:

Market sizes are determined by a combined Top-Down and Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use resources from the Statista platform, national statistics, industry research, market data from independent databases and third-party sources, historical developments, current trends, reported performance indicators from the key market players, and Statista interviews with market experts. Next we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, consumer price index and population. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the exponential trend smoothing illustrates suited forecasting for the Apparel market with projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional Notes :

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.

Visión general

  • Revenue
  • Volume
  • Key Players
  • Price
  • Sales Channels
  • Global Comparison
  • Methodology
  • Key Market Indicators
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