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Key regions: Singapore, United Kingdom, Indonesia, India, Vietnam
The Camping market in Singapore has been experiencing a significant growth in recent years, driven by changing consumer preferences and local special circumstances.
Customer preferences: Customers in Singapore are increasingly seeking outdoor experiences and activities, leading to a rise in camping as a popular recreational choice. The younger demographic, in particular, is showing a strong interest in camping as a way to disconnect from the digital world and reconnect with nature. Additionally, the growing awareness of sustainability and eco-friendly practices is influencing customers to choose camping as a more environmentally friendly vacation option.
Trends in the market: One noticeable trend in the Camping market in Singapore is the increasing popularity of glamping, which offers a more luxurious camping experience. This trend caters to customers who seek the adventure of camping but with added comfort and amenities. Another trend is the rise of camping gear rental services, making it more convenient and cost-effective for customers to engage in camping activities without the need to invest in expensive equipment.
Local special circumstances: Singapore's unique geographical location, surrounded by natural beauty and green spaces, provides ample opportunities for camping enthusiasts. The government's efforts to promote outdoor activities and eco-tourism have also contributed to the growth of the Camping market in the country. Additionally, the compact size of Singapore makes it easy for campers to access various camping sites within a short distance, further boosting the popularity of camping as a recreational activity.
Underlying macroeconomic factors: The stable economic growth in Singapore has increased disposable income levels, allowing customers to spend more on leisure activities like camping. The rise of social media and influencer marketing has also played a role in popularizing camping as a trendy and aspirational lifestyle choice among the younger population. Furthermore, the government's initiatives to support the tourism industry and promote domestic travel have created a favorable environment for the Camping market to thrive in Singapore.
Data coverage:
Data refers to enterprises (B2C). Figures are based on camping nights, prices, average length of stay, and camping frequencies.Modeling approach:
We use industry associations, UNWTO data, the Statista Consumer Insights survey, and pricing data of websites to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country-specific industry associations, such as tourism GDP, share of internet users, and demographic data.Forecasts:
We use a variety of forecasting techniques, depending on the behavior of the market. For the camping market, Holt-Winters forecast, ARIMA, and Bayesian Ridge regression were used. The main drivers are the tourism GDP per capita and the share of internet users.Additional notes: :
Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change.Lu - vi, 9:30 - 17:00 h (CET)
Lu - vi, 9:00 - 18:00 h (EST)
Lu - vi, 9:00 - 17:00 h (SGT)
Lu - vi, 10:00 - 18:00 h (JST)
Lu - vi, 9:30 - 17:00 h (GMT)
Lu - vi, 9:00am-6:00pm (EST)