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Car-sharing - Americas

Americas

The Car-sharing market in the Americas is anticipated to observe a significant growth in revenue, with a projection of €3.24bn in 2024.
This is expected to increase at an annual growth rate of 2.19% (CAGR 2024-2029), resulting in a market volume projection of €3.61bn by 2029.
The number of users is also expected to increase significantly, with a projection of 8.61m users by 2029.
It is estimated that the user penetration will increase from 0.8% in 2024 to 0.8% by 2029.
The projected average revenue per user (ARPU) is €0.42k.
In the Car-sharing market, 93% of total revenue is expected to be generated through online sales by 2029.
It is noteworthy that United States is projected to be the highest revenue generating country in the Car-sharing market globally with €2,740m in 2024.
In the United States, car-sharing companies are expanding their services to suburban areas in response to increased demand for flexible transportation options.

Key regions: Europe, Germany, India, United States, Malaysia

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Analyst Opinion

The Car-sharing market in Americas is experiencing significant growth and development due to changing customer preferences, emerging trends, and local special circumstances. Car-sharing services have gained popularity in recent years as an alternative to traditional car ownership, offering convenience, cost savings, and environmental benefits.

Customer preferences: Customers in the Americas are increasingly looking for flexible and affordable transportation options. Car-sharing provides a convenient solution for individuals who do not need a car on a daily basis or who prefer not to own a vehicle. The younger generation, in particular, values the convenience and flexibility of car-sharing, as it allows them to access a car when needed without the financial burden of ownership.

Trends in the market: One of the key trends in the Car-sharing market in Americas is the rise of ride-hailing platforms that offer car-sharing services. These platforms, such as Uber and Lyft, have expanded their services to include car-sharing options, allowing users to rent a car for a short period of time. This trend has increased the availability and accessibility of car-sharing services, attracting a larger customer base. Another trend in the market is the growing popularity of electric and hybrid car-sharing options. As environmental concerns and sustainability become more important to consumers, car-sharing companies are increasingly offering electric and hybrid vehicles as part of their fleet. This trend aligns with the global shift towards greener transportation options and contributes to reducing carbon emissions.

Local special circumstances: The Car-sharing market in Americas is also influenced by local special circumstances. For example, in densely populated urban areas, where parking is limited and expensive, car-sharing provides a practical and cost-effective alternative to owning a car. Additionally, in tourist destinations, car-sharing services cater to the needs of visitors who require temporary transportation during their stay.

Underlying macroeconomic factors: Several underlying macroeconomic factors contribute to the growth of the Car-sharing market in Americas. The improving economy and rising disposable incomes have made car-sharing services more affordable and attractive to a wider range of customers. Furthermore, advancements in technology, such as smartphone apps and GPS tracking, have made it easier for customers to access and use car-sharing services. In conclusion, the Car-sharing market in Americas is experiencing significant growth and development driven by changing customer preferences, emerging trends, and local special circumstances. The convenience, affordability, and environmental benefits of car-sharing services have made them a popular choice for individuals who do not need a car on a daily basis or who prefer not to own a vehicle. The rise of ride-hailing platforms and the availability of electric and hybrid vehicles further contribute to the growth of the market. Local factors such as limited parking in urban areas and the needs of tourists also play a role in shaping the Car-sharing market in Americas. Overall, the market is expected to continue expanding as more customers recognize the benefits of car-sharing and as technology and infrastructure continue to improve.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of car-sharing services.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.