Travel - Netherlands

Netherlands

The Travel market in the Netherlands is expected to see significant growth in the coming years.
According to projections, the total revenue in this market is set to reach €9.28m by 2022.
This represents a substantial increase from the current levels.
Furthermore, the Travel market is anticipated to experience a steady annual growth rate of 8.88% between 2022 and 2027, resulting in a projected market volume of €14.87m by the end of the forecast period.
This demonstrates the robust potential for expansion in the coming years.
When examining specific revenue streams within the Travel market, it is projected that in-app purchase (IAP) revenue will reach €1.30m in 2022.
Additionally, paid app revenue is expected to reach €2.02m in the same year.
Advertising revenue, on the other hand, is projected to reach €5.96m by 2022.
These figures highlight the various sources of income within the Travel market.
In terms of user engagement, the number of downloads in the Travel market is projected to reach 6.84m downloads in 2022.
This indicates a significant level of interest and activity within the market.
Furthermore, the average revenue per download is expected to amount to €1.36, demonstrating the potential profitability of each individual user.
When comparing the Travel market in the Netherlands to other countries, a global analysis reveals that in the United States generates the highest revenue.
In 2022, in the United States is projected to generate a total revenue of €422.20m.
This showcases the dominant position of the United States in the global Travel market.
Overall, the Travel market in the Netherlands is expected to experience substantial growth in the coming years.
With promising revenue projections and a strong user base, this market presents a lucrative opportunity for businesses operating in the travel industry.

Key regions: Germany, South Korea, United States, Europe, Asia

Mercado

Región

Comparación de regiones

Moneda

Analyst Opinion

Since the start of Apple, Inc.'s App Store in 2008 with around 500 apps, mobile apps have come to dominate the digital economy and have quickly outpaced the demand for desktop applications. As of 2021, the Apple App Store and Google Play Store had more than 5 million apps combined. Because many apps from the West are not available in China, many new app stores have emerged there. Digital lifestyles around the world now depend on adopting mobile apps, especially when it comes to social networking. The games industry has also been thoroughly transformed by the app revolution and is demonstrated by the fact that the games category is the largest and highest-grossing app category.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on revenue from in-app purchases, revenue from the purchase of apps, and revenue from advertising, as well as the number of downloads for each app category.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market segment. As a basis for evaluating markets, we use market data from independent databases and third-party sources, current trends, and reported performance indicators of top market players. In addition, we use relevant key market indicators and data from country-specific associations, such as smartphone users and mobile broadband connections. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting digital products and services due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward apps.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year in case market dynamics change.