Market Insights Consumer Tobacco Products

Cigars - Europe

Europe

The revenue generated in the Cigars market in Europe is projected to reach €4.8bn in 2024.
It is anticipated that the market will experience an annual growth rate of 2.08% between 2024 and 2028 (CAGR 2024-2028).
When compared globally, in the United States leads in terms of revenue, with a projected revenue of €12,190m in 2024.
In relation to the total population, per person revenues in Europe's Cigars market are expected to amount to €6.35 in 2024.
Looking ahead, the volume in the Cigars market is expected to reach 14.3bn pieces units by 2028.
However, there is a slight volume decline of -0.9% projected for 2025.
On average, each person in Europe is expected to consume 19.6pieces units of cigars in 2024.
In Spain, the cigar market is flourishing as consumers embrace the country's rich tobacco heritage and seek out premium, hand-rolled cigars.

Key regions: India, United States, Worldwide, United Kingdom, China

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Analyst Opinion

Cigars (including cigarillos) constitute a niche segment within the Tobacco Products market which, in recent years, has nevertheless attracted significant attention as a potential growth driver. Just as craft beers or premium spirits, cigars might buck the general secular trend of declining alcohol and tobacco volumes sales at large as sophisticated consumers might consume less in total but could at the same time be willing to spend more on each individual occasion to maximize indulgence.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on consumer spending on Cigars.

Modeling approach:

The segment size is determined through a bottom-up approach. In order to analyze the markets, we use annual financial reports of the market-leading companies and industry associations, trade data, national statistical office data, third-party studies and reports, survey results from our primary research (e.g., Statista Consumer Insights), as well as performance factors. In addition, we use relevant key market indicators and data from country-specific associations, such as smoking rates, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques, such as exponential trend smoothing and regression analysis. The selection of forecasting techniques is based on the behavior of the relevant market.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Consumer Insights data is reweighted for representativeness.