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Lu - vi, 9:30 - 17:00 h (CET)
Lu - vi, 9:00 - 18:00 h (EST)
Lu - vi, 9:00 - 17:00 h (SGT)
Lu - vi, 10:00 - 18:00 h (JST)
Lu - vi, 9:30 - 17:00 h (GMT)
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Key regions: Japan, Germany, China, Australia, Netherlands
The demand for productivity software in Qatar has been steadily increasing in recent years, driven by a growing economy and a shift towards digitalization.
Customer preferences: Qatar's population has a high level of digital literacy and a strong preference for technology that simplifies their work and increases efficiency. This has led to an increased demand for productivity software that can help individuals and businesses manage their tasks, projects, and workflows more effectively.
Trends in the market: Cloud-based productivity software has become increasingly popular in Qatar due to its accessibility and ease of use. This trend is expected to continue as more businesses and individuals move towards remote work and require software that can be accessed from anywhere. Additionally, there has been a rise in demand for software that can integrate with other applications and platforms, allowing for seamless workflow management.
Local special circumstances: Qatar's economy is heavily reliant on the oil and gas industry, which has faced challenges in recent years due to fluctuating oil prices. As a result, there has been a push towards diversifying the economy and investing in other sectors, such as technology. The government has launched several initiatives to support the growth of the technology sector, including the establishment of technology parks and funding for startups.
Underlying macroeconomic factors: Qatar's economy has been growing steadily in recent years, with a focus on infrastructure development and diversification. This has led to an increase in foreign investment and a growing demand for technology solutions. Additionally, Qatar has a relatively young population, with a high percentage of tech-savvy millennials who are driving the demand for digital solutions. The country's strategic location and strong transportation links also make it an attractive location for businesses looking to establish a presence in the Middle East.
Data coverage:
The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the allocation to the country where the money was spent at manufacturer price level (excluding VAT).Modeling approach / Market size:
The segment size is determined through a top-down approach. We use financial statements such as annual reports, quarterly earnings, and expert opinions to analyze the markets. To estimate the segment size for each country individually, we use relevant key market indicators and data from country-specific industry associations such as GDP, level of digitization, GDP sector composition, and observed level of software piracy.Forecasts:
We use a variety of forecasting techniques, for instance, advanced statistical methods, depending on the behavior of the relevant segment. The main drivers are the GDP and the level of digitization.Additional notes:
The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.Lu - vi, 9:30 - 17:00 h (CET)
Lu - vi, 9:00 - 18:00 h (EST)
Lu - vi, 9:00 - 17:00 h (SGT)
Lu - vi, 10:00 - 18:00 h (JST)
Lu - vi, 9:30 - 17:00 h (GMT)
Lu - vi, 9:00am-6:00pm (EST)