Image Recognition - Poland

The Artificial Intelligence market in Poland is witnessing moderate growth due to factors such as adoption of digital technologies, increasing health awareness, and convenience of online health services. However, the growth rate remains subdued due to certain factors impacting the market.

Customer preferences: As the use of image recognition technology continues to expand in various industries, there has been a growing demand for solutions that can accurately identify and analyze visual data in real-time. With the rise of e-commerce and online shopping, consumers are increasingly looking for advanced image recognition capabilities for product search and recommendation. This trend is driven by the need for a seamless and personalized shopping experience, as well as the growing popularity of social media platforms where visual content plays a significant role.

Trends in the market: In Poland, the Image Recognition market of the Computer Vision Market within the Artificial Intelligence Market is experiencing a surge in demand for facial recognition technology. This trend is driven by the increasing use of face recognition in security and surveillance systems, as well as in retail and marketing applications. This trend is expected to continue, with the market projected to grow significantly in the coming years. The implications for industry stakeholders include opportunities for companies to develop innovative solutions and for end-users to benefit from more efficient and personalized services.

Local special circumstances: In Poland, the Image Recognition Market of the Computer Vision Market within the Artificial Intelligence Market is experiencing significant growth due to the country's strong IT infrastructure and high-tech talent pool. Additionally, the government's focus on digital transformation and support for startups has created a conducive environment for the development of innovative AI solutions. Furthermore, Poland's strategic location and proximity to Western European markets make it an ideal location for companies to set up their operations.

Underlying macroeconomic factors: The growth of the Image Recognition Market of the Computer Vision Market within the Artificial Intelligence Market in Poland is influenced by various macroeconomic factors such as technological advancements, government initiatives, and investment in research and development. Countries with strong government support and favorable investment policies for artificial intelligence are experiencing faster market growth compared to regions with regulatory challenges and limited funding for research and development. Additionally, the increasing demand for automation and efficiency in various industries, such as retail, healthcare, and automotive, is driving the demand for image recognition technology in Poland.

Data coverage: The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the funding values from different industries for the market.

Modeling approach / Market size:Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market. As a basis for evaluating markets, we use annual financial reports, funding data, and third-party data. In addition, we use relevant key market indicators and data from country-specific associations such as GDP, number of internet users, number of secure internet servers, and internet penetration. This data helps us estimate the market size for each country individually.

Forecasts:In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are the level of digitalization, the number of secure internet servers, and the revenue of the Public Cloud market.

Additional Notes: The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russian-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the market is updated on an ad-hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Data from the Statista Consumer Insights Global survey is weighted for representativeness.