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Bus Tickets - Portugal

Portugal

By 2024, Portugal's Bus Tickets market is projected to reach a revenue of €53.69m.
Moreover, the revenue is expected to witness an annual growth rate (CAGR 2024-2029) of 2.06%, resulting in the market volume projecting to €59.46m by 2029.
It is expected that the number of users in this market will amount to 1.12m users by 2029.
Additionally, the user penetration rate is projected to be 10.4% in 2024 and 11.1% by 2029.
The average revenue per user (ARPU) is expected to amount to €50.59.
Furthermore, in the Bus Tickets market, 71% of the total revenue is projected to be generated through online sales by 2029.
It is worth noting that in global comparison, China is expected to generate the most revenue (€4,610m in 2024).
Portugal's bus market is seeing a shift towards electric and hybrid buses, with a focus on sustainable and eco-friendly transportation solutions.

Key regions: United States, Europe, Malaysia, Germany, Thailand

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Analyst Opinion

The Buses market in Portugal has experienced steady growth in recent years, driven by a combination of customer preferences, market trends, local special circumstances, and underlying macroeconomic factors.

Customer preferences: In Portugal, there is a growing preference for eco-friendly and sustainable modes of transportation. This has led to an increased demand for buses that are fuel-efficient and emit lower levels of pollutants. Customers are also looking for buses that offer comfortable seating, modern amenities, and advanced safety features. Additionally, there is a rising interest in electric buses, as they are seen as a more environmentally-friendly alternative to traditional diesel-powered buses.

Trends in the market: One of the key trends in the Buses market in Portugal is the increasing adoption of electric buses. The government has been actively promoting the use of electric vehicles and has implemented various incentives and subsidies to encourage the purchase of electric buses. This has led to a growing number of bus operators and public transportation agencies investing in electric bus fleets. The trend towards electric buses is expected to continue as the technology improves and the charging infrastructure becomes more widespread. Another trend in the market is the integration of smart technologies in buses. This includes features such as GPS tracking, real-time passenger information systems, and contactless payment options. These technologies enhance the overall passenger experience and improve the efficiency of bus operations. Bus operators are also exploring the use of data analytics and predictive maintenance to optimize bus scheduling and reduce maintenance costs.

Local special circumstances: Portugal has a well-developed public transportation system, with buses playing a crucial role in connecting different cities and towns. The country has a dense population and a high concentration of urban areas, which makes buses a popular mode of transportation for both commuting and intercity travel. Additionally, Portugal is a popular tourist destination, attracting millions of visitors each year. Buses are an important means of transportation for tourists, providing convenient and affordable travel options.

Underlying macroeconomic factors: The growth of the Buses market in Portugal can be attributed to several underlying macroeconomic factors. The country has experienced a stable economic growth in recent years, which has led to an increase in disposable income and consumer spending. This has translated into higher demand for public transportation services, including buses. Furthermore, the government has made significant investments in improving the overall infrastructure and transportation networks in the country, which has further fueled the demand for buses. In conclusion, the Buses market in Portugal is witnessing growth due to customer preferences for eco-friendly and comfortable transportation options, the adoption of electric buses, the integration of smart technologies, the local special circumstances of a well-developed public transportation system, and the underlying macroeconomic factors of stable economic growth and government investments in infrastructure. The market is expected to continue expanding as the demand for sustainable and efficient transportation solutions increases.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on bookings, revenues, and online shares of bus tickets.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market. As a basis for evaluating markets, we use financial reports, third-party studies and reports, federal statistical offices, industry associations, and price data. To estimate the number of users and bookings, we furthermore use data from the Statista Consumer Insigths Global survey. In addition, we use relevant key market indicators and data from country-specific associations, such as demographic data, GDP, consumer spending, internet penetration, and device usage. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, ARIMA, which allows time series forecasts, accounting for stationarity of data and enabling short-term estimates. Additionally, simple linear regression, Holt-Winters forecast, the S-curve function and exponential trend smoothing methods are applied.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change.