Off-road Motorcycles - Americas

Americas

The projected revenue for the Off-road Motorcycles market segment in the Americas is expected to reach €4.14bn by 2024.
This market is also anticipated to exhibit an annual growth rate of 4.79% from 2024 to 2029, resulting in a projected market volume of €5.23bn by 2029.
Additionally, unit sales for Off-road Motorcycles market are expected to reach 1.20m motorcyles by 2029.
In 2024, the volume weighted average price for Off-road Motorcycles market in the Americas is projected to be €4.34k.
Taking an international perspective, Brazil is expected to generate the highest revenue in this segment, with €1,251.00m in 2024.
The off-road motorcycle market in the Americas is experiencing a surge in popularity, with an increasing number of enthusiasts seeking thrilling adventures in the rugged terrains of countries like the United States and Canada.

Key regions: Germany, Italy, United States, Portugal, Spain

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Región

Comparación de regiones

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Analyst Opinion

The Off-road Motorcycles market in Americas is experiencing significant growth and development.

Customer preferences: Customers in the Americas have shown a strong preference for off-road motorcycles due to their versatility and capability to handle various terrains. Off-road motorcycles are popular among adventure enthusiasts and outdoor enthusiasts who enjoy exploring rugged landscapes and off-road trails. Additionally, these motorcycles are favored by professional riders who participate in off-road racing events.

Trends in the market: One of the key trends in the Off-road Motorcycles market in Americas is the increasing demand for electric off-road motorcycles. This trend is driven by the growing concern for the environment and the desire for more sustainable transportation options. Electric off-road motorcycles offer lower emissions and quieter operation compared to traditional gasoline-powered models. Furthermore, advancements in battery technology have improved the performance and range of electric off-road motorcycles, making them a viable alternative for off-road enthusiasts. Another trend in the market is the rising popularity of off-road motorcycle tours and experiences. Tour operators in the Americas are offering guided off-road motorcycle tours, allowing customers to explore scenic off-road trails and experience the thrill of off-road riding in a safe and controlled environment. These tours cater to both beginners and experienced riders, providing an opportunity for riders to improve their skills and enjoy the beauty of nature.

Local special circumstances: The Americas offer a diverse range of terrains and landscapes, making it an ideal region for off-road motorcycle enthusiasts. From the rugged mountains of North America to the vast deserts of South America, there are plenty of off-road trails and tracks for riders to explore. This geographical diversity has contributed to the popularity of off-road motorcycles in the region. Additionally, the presence of off-road motorcycle clubs and communities in the Americas has created a strong sense of camaraderie among riders. These communities organize events, races, and social gatherings, providing a platform for off-road motorcycle enthusiasts to connect and share their passion for off-road riding.

Underlying macroeconomic factors: The growing economy in the Americas has played a significant role in the development of the Off-road Motorcycles market. As disposable incomes rise, more individuals are able to afford off-road motorcycles and participate in off-road activities. Moreover, the presence of a well-developed infrastructure, including off-road trails, tracks, and service centers, has facilitated the growth of the market. In conclusion, the Off-road Motorcycles market in Americas is witnessing growth and development due to customer preferences for versatile and capable motorcycles, the rising demand for electric off-road motorcycles, the popularity of off-road motorcycle tours and experiences, the diverse terrains and landscapes in the region, and the underlying macroeconomic factors such as a growing economy and well-developed infrastructure.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on motorcycle sales and revenue excluding scooters/mopeds under 50cc category.

Modeling approach / Market size:

Market sizes are determined by a Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use manufacturer websites, national statistics offices, motorcycle associations, motorcycles sales websites. Next we use relevant key market indicators and data from country-specific associations such as GDP per capita, consumer price index, consumer spending, and population. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the forecasting is done on a make level for Motorcycles, using a mix of standard approaches, e.g., exponential smoothing, and uses parameters which best fit the historical data. The main drivers are GDP per capita, consumer price index, consumer spending, and population.

Additional Notes:

The market is updated once a year.