Battery Electric Vehicles - Americas

  • Americas
  • In 2024, the projected revenue in the Battery Electric Vehicles market in the Americas is estimated to reach €98.3bn.
  • It is expected that this revenue will experience an annual growth rate of 11.39% from 2024 to 2029, resulting in a projected market volume of €168.5bn by 2029.
  • By 2029, it is anticipated that the unit sales in the Battery Electric Vehicles market will reach 2.27m vehicles.
  • Furthermore, the volume weighted average price of Battery Electric Vehicles market in the Americas is expected to be €75.0k in 2024.
  • When considering the international perspective, it is evident that the highest revenue in this segment will be generated China, amounting to €193,400m in 2024.
  • In the Americas, the adoption of Battery Electric Vehicles is steadily increasing, with countries like the United States leading the way in terms of market growth and consumer demand.

Key regions: United Kingdom, Japan, Netherlands, France, United States

 
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Analyst Opinion

The Battery Electric Vehicles market in Americas is experiencing significant growth and development, driven by various factors such as customer preferences, market trends, local special circumstances, and underlying macroeconomic factors.

Customer preferences:
Customers in Americas are increasingly showing a preference for Battery Electric Vehicles (BEVs) due to their environmental benefits and cost savings. With growing concerns about climate change and air pollution, customers are seeking more sustainable transportation options. BEVs offer zero tailpipe emissions, reducing carbon footprint and improving air quality. Additionally, the lower operating and maintenance costs of BEVs compared to traditional gasoline-powered vehicles are attracting customers.

Trends in the market:
The BEV market in Americas is witnessing several trends that are driving its growth. Firstly, there is a growing number of government initiatives and regulations aimed at promoting the adoption of electric vehicles. These include incentives such as tax credits, subsidies, and grants for purchasing BEVs, as well as stricter emissions standards and targets for automakers. These policies are creating a favorable environment for the growth of the BEV market. Secondly, there is a rapid expansion of charging infrastructure in the region. Governments and private companies are investing in the installation of public charging stations, making it more convenient for BEV owners to recharge their vehicles. This infrastructure development is addressing the issue of range anxiety, which has been a barrier to BEV adoption in the past. Thirdly, automakers are increasing their investment in BEV technology and introducing a wider range of electric vehicle models in the market. This is leading to increased competition and innovation, driving down the prices of BEVs and making them more affordable for customers.

Local special circumstances:
The Americas region has its own unique set of circumstances that are influencing the development of the BEV market. For example, the United States has a large and well-developed automotive industry, which gives it a competitive advantage in the production of electric vehicles. The presence of major automakers and the availability of skilled labor and manufacturing facilities contribute to the growth of the BEV market in the country. In addition, countries in the Americas region have diverse geographical and climatic conditions. This presents both challenges and opportunities for the adoption of BEVs. For example, countries with large urban centers and shorter average driving distances, such as the United States and Canada, are more suitable for BEV adoption. On the other hand, countries with vast rural areas and longer driving distances, such as Brazil and Argentina, may face challenges in terms of range anxiety and charging infrastructure.

Underlying macroeconomic factors:
The growth of the BEV market in Americas is also influenced by underlying macroeconomic factors. For example, the region has seen an increase in disposable income and a growing middle class, which has led to higher consumer spending on vehicles. Additionally, favorable interest rates and financing options for BEVs have made them more affordable for customers. Furthermore, the Americas region has a strong focus on innovation and technological advancement. This has led to the development of advanced battery technologies and improved performance of BEVs. The availability of these technologies, combined with the region's strong manufacturing capabilities, has contributed to the growth of the BEV market. In conclusion, the Battery Electric Vehicles market in Americas is experiencing significant growth and development due to customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. The increasing adoption of BEVs in the region is driven by customer demand for sustainable transportation options, government initiatives, expanding charging infrastructure, and the availability of a wide range of electric vehicle models. The unique circumstances and macroeconomic factors in the Americas region further contribute to the growth of the BEV market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of new passenger cars. Data on the specifications of the sold vehicles is based on the base models of the respective makes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use company reports and websites, vehicle registries, car dealers, and environment agencies among other sources. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and car stock per capita. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, we use the ARIMA model for the Passenger Cars market. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development).

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