Residential Real Estate Transactions - Brazil

  • Brazil
  • In Brazil, the Residential Real Estate Transactions market market is estimated to reach a transaction value of €46.48bn in 2024.
  • It is projected to experience an annual growth rate (CAGR 2024-2029) of 3.61%, leading to a market volume of €55.50bn by 2029.
  • Despite economic challenges, Brazil's residential real estate market continues to thrive due to high demand and attractive investment opportunities.

Key regions: Germany, Europe, Asia, United States, United Kingdom

 
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Analyst Opinion

The Residential Real Estate Transactions market in Brazil is experiencing significant growth and development.

Customer preferences:
Customers in Brazil have shown a strong preference for residential real estate transactions due to several factors. Firstly, there is a growing middle class in the country, which has led to an increase in demand for housing. As more people have access to higher incomes, they are looking to invest in property as a means of securing their financial future. Additionally, many Brazilians see real estate as a safe and stable investment, especially in comparison to other financial assets that may be more volatile.

Trends in the market:
One of the key trends in the Brazilian residential real estate market is the increasing popularity of urban living. As cities continue to grow and develop, there is a higher demand for housing in urban areas. This trend is driven by factors such as the proximity to job opportunities, amenities, and cultural attractions. As a result, developers are focusing on building residential properties in urban centers to meet this demand. Another trend in the market is the rise of sustainable and environmentally friendly housing. With growing concerns about climate change and the environment, many customers are seeking properties that are energy efficient and environmentally conscious. This trend is driven by factors such as government incentives for sustainable housing and a growing awareness among consumers about the importance of reducing their carbon footprint. Developers are responding to this trend by incorporating sustainable features into their residential projects, such as solar panels, rainwater harvesting systems, and green spaces.

Local special circumstances:
Brazil has a unique set of circumstances that are influencing the residential real estate market. One of these is the country's large population and rapid urbanization. As more people move to cities, the demand for housing continues to increase. This has led to a shortage of affordable housing in some areas, particularly in major cities like São Paulo and Rio de Janeiro. Developers are working to address this issue by building more affordable housing options to meet the needs of the growing population. Another special circumstance in Brazil is the country's complex legal system and bureaucracy. The process of buying and selling property can be challenging and time-consuming, with multiple legal and administrative steps involved. This can deter some customers from entering the market or delay transactions. However, the government has been taking steps to simplify and streamline the process, which is expected to have a positive impact on the residential real estate market in the long run.

Underlying macroeconomic factors:
Several macroeconomic factors are driving the development of the residential real estate market in Brazil. Firstly, the country has experienced a period of economic stability and growth in recent years, which has resulted in increased consumer confidence and spending power. This has translated into higher demand for residential properties as more people are able to afford to buy homes. Additionally, low interest rates have made it more affordable for customers to finance their home purchases. The Brazilian government has implemented policies to stimulate the housing market, including reducing interest rates and offering subsidies for low-income families. These measures have made it easier for customers to access credit and purchase property, further fueling the growth of the residential real estate market. In conclusion, the residential real estate transactions market in Brazil is experiencing significant growth and development. Customer preferences for housing, such as the desire for urban living and sustainable properties, are driving the market trends. Local special circumstances, such as the shortage of affordable housing and the complex legal system, are also influencing the market. Underlying macroeconomic factors, including economic stability and low interest rates, are contributing to the growth of the market.

Methodology

Data coverage:

Figures are based on total and average revenue of residential real estate transactions (sales).

Modeling approach:

Market size is determined by a bottom-up approach. We use national statistics, international organizations, and industry associations to analyze the markets. To estimate the market size for each country individually, we use relevant key market indicators and data from country specific industry associations such as GDP, price level index, household wealth, household size, number of renter and owner households, housing consumer spending per capita.

Forecasts:

We use a variety of forecasting techniques, depending on the behavior of the market, for instance, exponential trend smoothing. The main drivers are GDP per capita, population, number of renter and owner households, price level index, housing consumer spending per capita.

Additional Notes:

Data is modeled using current exchange rates. The market is updated twice per year in case market dynamics change. The impacts of the Russia-Ukraine war considered at a country-specific level.

Visión general

  • Volume
  • Analyst Opinion
  • Transaction Value
  • Real Estate Type
  • Living Space
  • Methodology
  • Key Market Indicators
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