Market Insights Financial Insurances Non-life insurances

General Liability Insurance - Europe

Europe

The gross written premium of the General Liability Insurance market market in Europe is projected to reach €73.06bn in 2024.
The average spending per capita in this market is estimated to be €87.15bn in the same year.
It is expected that the gross written premium will have an annual growth rate of 4.51% (CAGR 2024-2028), resulting in a market volume of €87.15bn by 2028.
When comparing globally, the United States is expected to generate the highest gross written premium in the General Liability Insurance market market, reaching €166.7bn in 2024.
In Europe, the general liability insurance market in Germany is witnessing an increasing demand due to stringent regulatory requirements and a growing focus on risk management by businesses.

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Analyst Opinion

The General Liability Insurance market in Europe is experiencing significant growth and transformation in recent years. Customer preferences in Europe are shifting towards comprehensive liability coverage that not only protects businesses from traditional risks but also from emerging threats such as cyber liabilities. Customers are increasingly seeking tailor-made insurance solutions that address their specific needs and provide a sense of security in an uncertain business environment. Trends in the market vary across different European countries. For instance, in countries with a strong emphasis on manufacturing and heavy industries, there is a growing demand for liability insurance that covers product liability and environmental risks. On the other hand, service-oriented economies are witnessing an uptick in demand for professional liability insurance to protect against errors and omissions in service delivery. Local special circumstances play a significant role in shaping the General Liability Insurance market in Europe. For example, countries with stringent regulatory environments are seeing an increase in demand for liability insurance that helps businesses comply with legal requirements and mitigate financial risks associated with non-compliance. Additionally, the prevalence of high-profile lawsuits and increasing awareness of liability risks are driving more businesses to invest in comprehensive insurance coverage. Underlying macroeconomic factors such as economic growth, regulatory changes, and technological advancements are also influencing the General Liability Insurance market in Europe. As businesses expand their operations and face new challenges in a rapidly evolving business landscape, the need for robust liability insurance solutions is becoming more pronounced. Moreover, the increasing interconnectedness of global markets and the rise of digital technologies are creating new liability risks that require innovative insurance products to address.

Methodology

Data coverage:

Data encompasses B2B and B2C enterprises. Figures are based on gross written premium, gross written premium per capita, gross claim payments, loss ratio, and distribution channels.

Modeling approach / Market size:

Market sizes are determined by a Bottom-Up approach, based on a specific rationale for each market layer. As a basis for evaluating markets, we use industry associations, national statistic offices, and international organizations, such as OECD. Next we use relevant key market indicators and data from country-specific associations such as insurance consumer spending, gross domestic product, insurance - consumer price index (CPI), population growth. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing and HOLT-linear. The main drivers are insurance consumer spending and insurance - consumer price index (CPI).

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.