Control & Connectivity - Thailand

  • Thailand
  • Revenue in the Control & Connectivity market is projected to reach €38.3m in 2024.
  • Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 17.49%, resulting in a projected market volume of €85.7m by 2029.
  • In the Control & Connectivity market, the number of active households is expected to amount to 2.9m users by 2029.
  • Household penetration will be 7.9% in 2024 and is expected to hit 17.6% by 2029.
  • The average revenue per installed Smart Home currently is expected to amount to €29.22.
 
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Analyst Opinion

The Control & Connectivity market in Thailand is experiencing significant growth and development, driven by various factors such as increasing customer preferences for smart devices and the growing demand for seamless connectivity. Customer preferences in the Control & Connectivity market in Thailand are shifting towards smart devices that offer enhanced control and connectivity features.

Consumers are increasingly looking for products that can be easily integrated into their homes and workplaces, allowing them to remotely control and monitor various devices and systems. This includes smart home automation systems, security systems, and industrial control systems. The demand for these products is driven by the convenience and efficiency they offer, as well as the ability to enhance safety and security.

In addition to customer preferences, there are several trends in the Control & Connectivity market in Thailand that are driving its growth. One of the key trends is the increasing adoption of Internet of Things (IoT) technology. IoT enables the seamless connectivity of devices and systems, allowing for real-time monitoring and control.

This trend is particularly evident in sectors such as manufacturing, healthcare, and transportation, where IoT technology is being used to improve efficiency, productivity, and safety. Another trend in the market is the integration of artificial intelligence (AI) and machine learning (ML) technology. AI and ML algorithms are being used to analyze and interpret the vast amount of data generated by connected devices, enabling intelligent decision-making and automation.

This trend is particularly relevant in sectors such as healthcare, where AI and ML are being used to improve patient care and diagnosis. Local special circumstances also play a role in the development of the Control & Connectivity market in Thailand. The country has a strong manufacturing sector, which is driving the demand for control and connectivity solutions in industries such as automotive, electronics, and textiles.

Additionally, the government is actively promoting the adoption of digital technologies, including control and connectivity solutions, as part of its efforts to transform Thailand into a digital economy. This includes initiatives such as the Thailand 4. 0 policy, which aims to promote innovation and technology adoption across various sectors.

Underlying macroeconomic factors also contribute to the growth of the Control & Connectivity market in Thailand. The country has a strong and stable economy, which provides a favorable environment for businesses to invest in control and connectivity solutions. Additionally, the increasing urbanization and growing middle class in Thailand are driving the demand for smart devices and connectivity solutions.

These factors create a conducive market for the development and adoption of control and connectivity solutions in the country. In conclusion, the Control & Connectivity market in Thailand is experiencing significant growth and development, driven by increasing customer preferences for smart devices and the growing demand for seamless connectivity. The market is characterized by trends such as the adoption of IoT and the integration of AI and ML technology.

Local special circumstances, such as the strong manufacturing sector and government initiatives, further contribute to the growth of the market. Underlying macroeconomic factors, including a stable economy and urbanization, also play a role in the development of the market. Overall, the future of the Control & Connectivity market in Thailand looks promising, with continued growth expected in the coming years.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of smart home products, excluding taxes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market category. As a basis for evaluating markets, we use the Statista Global Consumer Survey, market data from independent databases and third-party sources, and Statista interviews with market experts. In addition, we use relevant key market indicators and data from country-specific associations, such as household internet penetration and consumer spending for households. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting innovative products due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward smart home integration.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated once a year, in case market dynamics change we do more frequent updates.

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