Market Insights Consumer Food Dairy Products & Eggs

Milk Substitutes - Tunisia

Tunisia

Revenue in the Milk Substitutes market amounts to €4.55m in 2025. The market is expected to grow annually by 20.30% (CAGR 2025-2029).
In global comparison, most revenue is generated in China (€9,366m in 2025).
In relation to total population figures, per person revenues of €0.37 are generated in 2025.
In the Milk Substitutes market, volume is expected to amount to 1.86m kg by 2029. The Milk Substitutes market is expected to show a volume growth of 21.5% in 2026.
The average volume per person in the Milk Substitutes market is expected to amount to 0.1kg in 2025.

Key regions: India, Canada, China, United States, Russia

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Analyst Opinion

The Milk Substitutes Market in Tunisia is experiencing substantial growth, driven by factors such as increased consumer health awareness and convenience offered by online services. This growth is also impacted by the rising demand for dairy-free alternatives and the growing trend of veganism in the country.

Customer preferences: The growing trend towards plant-based diets and lactose intolerance has led to a rise in demand for milk substitutes in Tunisia. Consumers are opting for non-dairy milk options such as almond, soy, and oat milk, driven by health and environmental concerns. Additionally, the increasing availability and variety of milk substitutes in supermarkets and cafés reflect a shift towards more inclusive and diverse food options in the country.

Trends in the market: In Tunisia, the Milk Substitutes Market of the Dairy Products & Eggs Market within The Food market is experiencing a shift towards plant-based alternatives, driven by increasing health and environmental concerns. This trend is expected to continue as the demand for dairy-free products rises, with a focus on clean-label and natural ingredients. For industry stakeholders, this presents opportunities for innovation and diversification, but also a challenge to compete with traditional dairy products. As consumer preferences evolve, companies will need to adapt and stay ahead of the curve to remain competitive in this market.

Local special circumstances: In Tunisia, the Milk Substitutes market is driven by the country's growing health-conscious population and the rising demand for plant-based alternatives. Additionally, the government's efforts to promote a healthy lifestyle and reduce dairy consumption have also contributed to the growth of this market. Furthermore, the country's favorable climate for agriculture has led to the availability of a variety of plant-based ingredients, making it a prime market for milk substitutes.

Underlying macroeconomic factors: The Milk Substitutes Market of the Dairy Products & Eggs Market within The Food market in Tunisia is also affected by macroeconomic factors such as global economic trends, national economic health, fiscal policies, and financial indicators. The country's economic stability, inflation rates, and government policies play a crucial role in determining market growth. The availability of resources, investment in infrastructure, and consumer purchasing power also impact the market performance. Moreover, the rising health consciousness, changing dietary preferences, and increasing demand for plant-based alternatives are driving the growth of the milk substitutes market in Tunisia.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the total consumer spending on food, which comprises all private household spending on food that is meant for at-home consumption (out-of-home consumption is not accounted for).

Modeling approach:

Market sizes are determined through a top-down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Food market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.