Market Insights Consumer Apparel Women's Apparel

Dresses & Skirts - Vietnam

Vietnam

Vietnam's Dresses & Skirts market is projected to generate a revenue of €368.40m in 2024.
It is anticipated that the market will experience an annual growth rate of 4.91% (CAGR 2024-2028).
Compared to other countries, in China leads the global market with a revenue of €19,190m in 2024.
In terms of per capita revenue, each person in Vietnam is expected to contribute €3.70 in 2024.
Looking ahead, the volume of the Dresses & Skirts market is predicted to reach 28.5m pieces by 2028.
Additionally, a growth rate of 3.8% is forecasted for the segment in 2025.
On average, each person in Vietnam is expected to consume 0.2pieces units of Dresses & Skirts market in 2024.
The Vietnamese market for dresses and skirts is experiencing a surge in demand for traditional ao dai dresses, reflecting a growing appreciation for cultural heritage and national identity.

Key regions: Malaysia, Germany, United States, India, Australia

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Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are based on the consumer spending on clothing which comprises women, men, and children segments that are produced for private end customers for both offline retail (department stores, traditional specialist shops) and online retail (e-commerce, ordering by catalog).

Modeling approach / Market size:

Market sizes are determined by a combined Top-Down and Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use resources from the Statista platform, national statistics, industry research, market data from independent databases and third-party sources, historical developments, current trends, reported performance indicators from the key market players, and Statista interviews with market experts. Next we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, consumer price index and population. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the exponential trend smoothing illustrates suited forecasting for the Apparel market with projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional Notes :

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.