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Night & Underwear - China
- China
- In 2024, the Night & Underwear market in China generated a revenue of €2.24bn.
- It is projected to experience an annual growth rate of 3.50% (CAGR 2024-2029).
- When compared to other countries worldwide, in the United States leads the market with a revenue of €5,309m in 2024.
- In terms of per capita revenue, each individual in China contributed €1.56 to the Night & Underwear market in 2024.
- Looking ahead to 2029, the volume in this segment is expected to reach 378.3m pieces.
- Furthermore, a growth rate of 0.1% is anticipated for 2025.
- On average, each person in China is predicted to contribute 0.3pieces units to the Night & Underwear market in 2024.
- China's booming e-commerce industry has led to a surge in online sales of nightwear and underwear, transforming the country into a global hub for the market segment.
Key regions: Europe, Malaysia, Germany, India, United States
Methodology
Data coverage:
Data encompasses B2C enterprises. Figures are based on the consumer spending on clothing which comprises women, men, and children segments that are produced for private end customers for both offline retail (department stores, traditional specialist shops) and online retail (e-commerce, ordering by catalog).Modeling approach / Market size:
Market sizes are determined by a combined Top-Down and Bottom-Up approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use resources from the Statista platform, national statistics, industry research, market data from independent databases and third-party sources, historical developments, current trends, reported performance indicators from the key market players, and Statista interviews with market experts. Next we use relevant key market indicators and data from country-specific associations such as GDP, consumer spending, consumer price index and population. This data helps us to estimate the market size for each country individually.Forecasts:
In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, the exponential trend smoothing illustrates suited forecasting for the Apparel market with projected steady growth. The main drivers are GDP per capita and consumer spending per capita.Additional Notes :
The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level.Visión general
- Revenue
- Volume
- Key Players
- Price
- Sales Channels
- Global Comparison
- Methodology
- Key Market Indicators
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