Public Cloud - Russia

Russia

Revenue in the Public Cloud market is projected to reach €4,109.00m in 2024.
Software as a Service dominates the market with a projected market volume of €1,594.00m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 15.18%, resulting in a market volume of €8,330.00m by 2029.
The average spend per employee in the Public Cloud market is projected to reach €55.88 in 2024.
In global comparison, most revenue will be generated in the United States (€360.20bn in 2024).

Key regions: United States, Germany, China, Japan, United Kingdom

Definition:

A public cloud is defined as the digital infrastructure and computing resources that are managed by a service provider. Examples of public cloud computing resources include virtual machines, storage, and services, all of which are available for purchase with flexible (e.g., pay as you go and subscription) business models. Such payment options make it possible for customers to access, scale, and utilize resources as needed. Public cloud solutions make it possible for users to save on IT costs, increase their efficiency, and take advantage of advanced technologies without having to invest in long-term IT solutions. Public cloud service providers own and maintain the physical infrastructure, hardware, and software. Users only need to pay for the computing resources that they require. The Public Cloud market refers to the companies that provide these cloud computing resources and services to individuals, businesses, and organizations.

Structure:

The Public Cloud market is structured into five markets based on the type of service models provided by the companies.

The Infrastructure as a Service (IaaS) market covers the resources and services related to the data center infrastructure.
The Platform as a Service (PaaS) market covers the resources and services related to the virtual environments used for software development.
The Software as a Service market (SaaS) market covers the resources and services related to software applications that can be accessed via a web browser.
The Business Process as a Service (BPaaS) market covers the resources and services related to the various business processes such as finance and accounting, human resources, customer service, and supply chain management, all delivered through the cloud.
The Desktop as a Service (DaaS) market covers the resources and services related to virtual desktop environments, which are accessible from any device with an internet connection.

Additional Information:

The public cloud market comprises revenue, revenue change, average spend per employee, and key player market shares as key performance indicators. Only revenues that are generated by primary vendors at the manufacturer price level either directly or through distribution channels (excluding value-added tax) are included, and revenues generated by resellers are excluded. Revenues are generated through both online and offline sales channels and include spending by consumers (B2C), enterprises (B2B) as well as governments (B2G). Detailed definitions of each market can be found on the respective page where the market data is displayed.

Key players of the public cloud market include companies such as Amazon (Amazon web services), Microsoft (Azure), Google (Cloud), and IBM (Cloud).

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Región

Comparación de regiones

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Analyst Opinion

The Public Cloud market in Russia has been experiencing significant growth in recent years, driven by a combination of customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. Customer preferences in Russia have been shifting towards cloud-based solutions due to their scalability, flexibility, and cost-effectiveness. Businesses are increasingly recognizing the benefits of migrating their operations to the public cloud, as it allows them to easily scale their infrastructure based on demand, access advanced technologies and services, and reduce IT costs. This shift in customer preferences has been a key driver of the growth in the Public Cloud market in Russia. Trends in the market also contribute to the development of the Public Cloud market in Russia. One major trend is the increasing adoption of digital transformation strategies by businesses across industries. As companies seek to modernize their operations and leverage new technologies, they are turning to the public cloud to support their digital transformation initiatives. This trend is particularly pronounced in industries such as finance, retail, and manufacturing, where companies are using cloud-based solutions to enhance customer experiences, optimize supply chains, and improve operational efficiency. Another trend driving the growth of the Public Cloud market in Russia is the rise of hybrid cloud architectures. Many businesses are adopting a hybrid approach, combining public cloud services with on-premises infrastructure to meet their specific needs. This allows organizations to leverage the benefits of the public cloud while maintaining control over sensitive data or complying with regulatory requirements. The adoption of hybrid cloud solutions is expected to continue to grow in Russia, driving further expansion of the Public Cloud market. Local special circumstances also play a role in the development of the Public Cloud market in Russia. The government's push for digitalization and the development of a digital economy has created a favorable environment for cloud adoption. Initiatives such as the Digital Economy National Program and the creation of special economic zones for IT companies have incentivized businesses to embrace cloud technologies. Additionally, the localization of cloud services, including data storage and processing, has addressed concerns related to data sovereignty and security, further driving the adoption of public cloud solutions. Underlying macroeconomic factors are also contributing to the growth of the Public Cloud market in Russia. The country's stable economic growth, increasing internet penetration, and growing IT spending are creating a conducive environment for the expansion of cloud services. As businesses invest in digital transformation and modernize their IT infrastructure, the demand for public cloud solutions is expected to continue to rise. In conclusion, the Public Cloud market in Russia is experiencing significant growth due to shifting customer preferences, market trends, local special circumstances, and underlying macroeconomic factors. As businesses in Russia increasingly recognize the benefits of cloud-based solutions and embrace digital transformation, the demand for public cloud services is expected to continue to expand.

Methodology

Data coverage:

The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the money spent at manufacturer price level (excluding VAT).

Modeling approach / Market size:

Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies and reports from our primary research. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP and level of telecommunications infrastructure. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. The main drivers are the GDP and the level of digitization.

Additional notes:

The data is modeled using current exchange rates. The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.