Text-based NLP - China

  • China
  • The market size in the Text-based NLP market is projected to reach €1.46bn in 2024.
  • The market size is expected to show an annual growth rate (CAGR 2024-2030) of 26.28%, resulting in a market volume of €5.92bn by 2030.
  • In global comparison, the largest market size will be in the United States (€2,030.00m in 2024).
 
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Analyst Opinion

The Text-based NLP Market in China has been witnessing mild growth due to factors such as increasing adoption of AI and digital technologies, rising demand for efficient language processing, and the convenience of online services. These factors are impacting the market's growth rate and driving its expansion within the larger Artificial Intelligence Market.

Customer preferences:
The growing adoption of text-based NLP solutions in China is driven by the increasing demand for personalized and efficient customer service. With the rise of e-commerce, online shopping assistants powered by NLP technology have become essential for providing a seamless and convenient shopping experience. Additionally, the use of NLP in social media monitoring and analysis has become crucial for companies to understand consumer sentiment and improve their marketing strategies. This trend is expected to continue as Chinese consumers become more digitally savvy and demand personalized and efficient interactions with brands.

Trends in the market:
In China, there is a growing demand for natural language processing (NLP) technology in the text-based NLP market. This is driven by the increasing use of social media and e-commerce platforms, which generate large amounts of unstructured text data. As a result, there is a rising trend of using NLP for sentiment analysis, customer service, and market research. This has significant implications for industry stakeholders, as NLP technology can help businesses better understand customer needs and improve their products and services. As the market continues to grow, we can expect to see more advanced NLP techniques being applied, such as deep learning, which could further enhance the accuracy and efficiency of text-based NLP applications.

Local special circumstances:
In China, the Text-based NLP Market of the Natural Language Processing Market within the Artificial Intelligence Market is heavily influenced by the country's massive population and its unique language and cultural nuances. The government's initiatives to promote AI technology and the increasing adoption of smartphones have also contributed to the growth of this market. Additionally, China's strict censorship laws and regulations have shaped the development of NLP technology, with companies having to navigate around these restrictions to provide their services. The country's large e-commerce market and the high demand for personalized shopping experiences have also driven the use of NLP in customer service and marketing.

Underlying macroeconomic factors:
The Text-based NLP Market of the Natural Language Processing Market within the Artificial Intelligence Market in China is heavily influenced by macroeconomic factors such as government initiatives, technological advancements, and investment in research and development. China's strong economic growth, coupled with its increasing focus on AI and digital transformation, has led to a favorable market environment for NLP technologies. Additionally, with a large population and growing demand for digital solutions, China presents a significant market opportunity for companies operating in the Text-based NLP Market. Furthermore, the Chinese government's support for AI development and investment in technology infrastructure is expected to further drive the growth of the Text-based NLP Market in the country.

Methodology

Data coverage: The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the funding values from different industries for the market.

Modeling approach / Market size:Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market. As a basis for evaluating markets, we use annual financial reports, funding data, and third-party data. In addition, we use relevant key market indicators and data from country-specific associations such as GDP, number of internet users, number of secure internet servers, and internet penetration. This data helps us estimate the market size for each country individually.

Forecasts:In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are the level of digitalization, the number of secure internet servers, and the revenue of the Public Cloud market.

Additional Notes: The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russian-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the market is updated on an ad-hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Data from the Statista Consumer Insights Global survey is weighted for representativeness.

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