Generative AI - Netherlands

  • Netherlands
  • The market size in the Generative AI market is projected to reach €0.66bn in 2024.
  • The market size is expected to show an annual growth rate (CAGR 2024-2030) of 46.41%, resulting in a market volume of €6.50bn by 2030.
  • In global comparison, the largest market size will be in the United States (€10.70bn in 2024).
 
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Analyst Opinion

The Generative AI market in the Netherlands is rapidly expanding, propelled by factors like widespread uptake of digital technologies, growing health consciousness among individuals, and the convenience of online healthcare services. This intense growth rate is primarily influenced by the country's advanced technological infrastructure and government initiatives to promote AI adoption in various industries.

Customer preferences:
As more businesses in the Netherlands adopt AI technology for various applications, the Generative AI Market within the Artificial Intelligence Market is seeing a rise in demand. This trend can be attributed to the country's tech-savvy population and high adoption of emerging technologies. Additionally, the growing focus on personalized and efficient solutions is driving the use of generative AI in areas such as customer service, product design, and content creation. This shift towards AI-powered solutions is also influenced by the cultural value placed on innovation and efficiency in the Netherlands.

Trends in the market:
In the Netherlands, the Generative AI market within the Artificial Intelligence market is seeing a surge in demand for AI-powered virtual assistants. These assistants have the ability to learn and adapt to user behavior, making them more personalized and efficient. Additionally, there is a growing trend of using Generative AI for creative content generation, such as in advertising and media. This trend is expected to continue as AI technology advances, presenting new opportunities for businesses to streamline operations and enhance customer engagement. Industry stakeholders must stay updated on these developments and adapt their strategies to stay competitive in the rapidly evolving market.

Local special circumstances:
In the Netherlands, the Generative AI market is experiencing growth due to the country's strong innovation culture and supportive government policies. Additionally, the high level of digitalization and tech-savvy population has created a favorable environment for the adoption of AI technology. Furthermore, the country's strict data protection laws have instilled trust in consumers, leading to a higher demand for AI-powered solutions in industries such as healthcare and finance.

Underlying macroeconomic factors:
The Generative AI Market within the Artificial Intelligence Market in Netherlands is heavily influenced by macroeconomic factors such as technological advancements, government support, and investment in research and development. The country's stable economic growth, strong technological infrastructure, and favorable policies towards AI have created a conducive environment for market growth. Additionally, the increasing demand for efficient and automated solutions across various industries, such as healthcare, finance, and manufacturing, is driving the adoption of Generative AI technology in the Netherlands. Furthermore, the government's initiatives to promote innovation and entrepreneurship, along with the presence of major AI players in the country, are expected to further boost market growth in the coming years.

Methodology

Data coverage: The data encompasses B2B, B2G, and B2C enterprises. Figures are based on the funding values from different industries for the market.

Modeling approach / Market size:Market sizes are determined through a top-down approach with a bottom-up validation, building on a specific rationale for each market. As a basis for evaluating markets, we use annual financial reports, funding data, and third-party data. In addition, we use relevant key market indicators and data from country-specific associations such as GDP, number of internet users, number of secure internet servers, and internet penetration. This data helps us estimate the market size for each country individually.

Forecasts:In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited to forecast digital products and services due to the non-linear growth of technology adoption. The main drivers are the level of digitalization, the number of secure internet servers, and the revenue of the Public Cloud market.

Additional Notes: The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russian-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the market is updated on an ad-hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Data from the Statista Consumer Insights Global survey is weighted for representativeness.

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